Where Do Entrepreneurs Come From? Entrepreneurs are ordinary people, with a spirit of creativity. These people create commerce. When they are successful, they create JOBS. Every living person on this planet has the fibers of creativity, just like we all have muscle fibers. Every person on this planet has the capacity to be an entrepreneur. When we exercise our muscles, we get stronger, and if we don't, our muscles get weak, and atrophy. The same concept applies to our "business creation muscles." When we train our minds to create value, for the benefit of mankind, we become stronger entrepreneurs. When we fail to train our "business fibers," business stagnates, fewer jobs are created, and eventually, companies fold, and unemployment soars. At the time of this writing, most entrepreneurs emerge as a societal "aberration," because their Spirit is so strong, they are driven by clear purpose, a willingness to learn "whatever it takes", and overcome all environmental and psychological barriers. The thesis of this book is: In order to have a thriving capitalism tomorrow, we, as a nation, have an on-going vested interest in nurturing entrepreneurs today. The book is divided into 3 major sections. Section 1) Moving Our "Economic Mentality" From Employer-Reliance To Self-Reliance Section 2) Eliminating "Spirit Killers" & Replace Them With "Spirit Builders" Section 3) Prayerful Meditation To Build Your Personal Spirit, and Create The Conditions For Miracles To Manifest in Your Business This book is a unique approach to job creation. It is NOT about tax codes, economic policy, or regulations. It is about nurturing entrepreneurs at the grass roots level. This book will remind you that if you want a "dream job," you will need to create it for yourself. No one else is going to do it for you. If you own a business, if you want to start a business, or you are interested in education reform, you will find this book thought-provoki

Resurrecting America's Entrepreneurial Spirit

A Practical Approach For Creating JobsBy Joe Nicassio

AuthorHouse

Copyright © 2012 Joe Nicassio
All right reserved.
ISBN: 978-1-4685-4032-1

Contents

Foreword..........................................................................................................................................................viiAcknowledgements..................................................................................................................................................1Introduction......................................................................................................................................................7The Small Business Administration (SBA) Loan Guarantee Program Is A Fraudulent Misleading Scam!...................................................................98Appendix A—"Entrepreneur 101" Possible Suggested Curriculum.................................................................................................175Appendix B—Starter Books To Develop Your Creativity and Innovation..........................................................................................177Appendix C Principle-Centered Marketing Coaching Program..........................................................................................................179The Principle-Centered Coaching Process...........................................................................................................................193About the Author..................................................................................................................................................205

Chapter One

Is The Entrepreneurial Spirit In America Dead?

The fast answer is some have it, and some don't.

Triage

In medical terms, triage is the assignment of degrees of urgency to wounds or illnesses to sort large numbers of patients or casualties. Patients are categorized as MINOR, DELAYED, IMMEDIATE, or DECEASED.

If we apply this idea to entrepreneurship, we can sort peoples Entrepreneurial Spirit as having MINOR problems, DELAYED problems, IMMEDIATE problems, or DECEASED.

If we look at the super successful entrepreneurs around the world, like Donald Trump, Oprah Winfrey, Mark Cuban, Richard Branson, etc. they clearly have a healthy entrepreneurial spirit.

There is another group of entrepreneurs that are comfortable, but achieving a fraction of a fraction of a fraction of their true potential. A healthy business is thriving, or has MINOR ailments. They have large revenue, they are growing, but could still do better.

Another group appears to be healthy, but their foundation is weak, due to a variety of issues ranging from changes in the marketplace, accidental success (vs. principle based success), to poor management based on false assumptions. These people will face DELAYED problems, if they don't diagnose proper solutions.

There's also a large group that is trying. They want to succeed, but it's an uphill battle ... a painful struggle. These problems are IMMEDIATE, and need to be addressed immediately.

Then there's a group that has given up hope completely. Upon initial examination, their spirit is DECEASED. But as long as there is life, there is hope!

In my experience, too many Americans are afraid of starting their own business. We will discuss those fears, or "Spirit Killers", and how to overcome them with "Spirit Builders" later in this book.

What's The Current Paradigm?

During the past few generations, our culture has been chanting "Go to school, get a good education, get a degree, and get a job."

There WAS a lot of wisdom with that, in the past.

Past truth is present fallacy.

Today, you don't get paid for your degrees. You get paid for your value to the marketplace.

Our workforce has evolved from agrarian, to industrial, to service and knowledge-based economies. During this period, the workforce needed more highly educated employees.

Mass production created millions of jobs. To improve profits, there was high demand for a highly skilled, more educated workforce. Educated professionals were scarce, so they could get higher wages.

Today, the marketplace is saturated with college graduates.

Those who can communicate, articulate, and deliver value get jobs.

Those who can't remain unemployed.

Jobs are not an entitlement, even if you have a college education. You still need to prove your value to the marketplace.

The Problem With The Current Paradigm

When you have a job, you are not necessarily self-reliant. You often become employer-reliant. In most states, an employer can terminate an employee at will, anytime, for almost any reason, unless you have an employment contract, which most employees don't have.

Without a contract, you can become unemployed, or laid off, without any reason at all.

Most employees are not on the board of directors, so they have very little say on policy changes.

Hourly pay punishes speed, and rewards sluggish behavior.

There is a gap between the American dream of rewards for hard work, and the lack of true "meritocracy". Americans want to be rewarded for hard work, but employers rarely deliver on this promise.

According to Stephen McNamee and Robert Miller, authors of "The Meritocracy Myth", they suggest that while merit does indeed affect who ends up with what, the impact of merit on economic outcomes is vastly overestimated by the ideology of the American Dream.

Secondly, they identify a variety of non-merit factors that suppress, neutralize, or even negate the effects of merit and create barriers to individual performance.

Bottom Line: Employees want to be rewarded for merit, and employers frequently fall short.

What's The New Paradigm?

"Go to school, get a good education, get a degree, and get a job, OR start your own business."

By suggesting, and encouraging entrepreneurship as a viable career option, Americans will consider preparing to learn everything they need to succeed as a business founder, and possible job creator.

Not everybody wants to be an entrepreneur, primarily due to a lack of education. Entrepreneurial encouragement can come from parents, teachers, the government, the media, private foundations, churches, and many other sources.

Although entrepreneurial education exists, it is scarce.

Maybe it comes from father to son, as in the case of Donald Trump. Maybe it comes from specialized university graduate programs.

These programs are completely inadequate to create the entrepreneurs we need to have JOB ABUNDANCE.

In order to achieve this new paradigm, I recommend:

Public Education Should Offer Entrepreneur 101 As An Option to EVERY High School Student In America!

This is a bold proposition. Currently, high school graduates get out of school, and either proceed to college, or they look for a job. Without specialized skills, most of these graduates will end up under-appreciated, at low paying jobs. They will likely struggle to make a good living.

And for those who continue on to college, there is still no guarantee of finding a job that fully utilizes their specialized knowledge,...