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Inhaltsangabe: Histories of the plantations sector in Malaysia have largely focused on the rubber industry and on the rise and fall of big British-owned colonial enterprises. But since independence, the sector has entered a new phase of spectacular growth founded on the oil palm. This volume offers a radically different history of a firm which spans both eras. The fascinating story of United Plantations Berhad (UP) highlights a Scandinavian-founded firm that evolved along quite different lines from the normal models of British imperial business. Tracing the company's origins before the First World War, it describes the crisis years of economic depression and Japanese occupation then on to the years of spectacular growth which has lasted since the time of the Emergency and Merdeka right up to the present day. The success of this firm - based not just on an extraordinary combination of agricultural, engineering and marketing innovation but also on the company's engagement and commitment to its local environment - provides a glowing example of a partnership between Europeans and Asians which has benefited both sides.

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Susan M. Martin
Verlag: NIAS Press
ISBN 10: 8791114519 ISBN 13: 9788791114519
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Buchbeschreibung NIAS Press. Paperback. Buchzustand: new. BRAND NEW, The UP Saga (New edition), Susan M. Martin, Histories of the plantations sector in Malaysia have largely focused on the rubber industry and on the rise and fall of big British-owned colonial enterprises. But since independence, the sector has entered a new phase of spectacular growth founded on the oil palm. This volume offers a radically different history of a firm which spans both eras. The fascinating story of United Plantations Berhad (UP) highlights a Scandinavian-founded firm that evolved along quite different lines from the normal models of British imperial business. Tracing the company's origins before the First World War, it describes the crisis years of economic depression and Japanese occupation then on to the years of spectacular growth which has lasted since the time of the Emergency and Merdeka right up to the present day. The success of this firm - based not just on an extraordinary combination of agricultural, engineering and marketing innovation but also on the company's engagement and commitment to its local environment - provides a glowing example of a partnership between Europeans and Asians which has benefited both sides. Buchnummer des Verkäufers B9788791114519

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Buchbeschreibung NIAS Press, 2004. PAP. Buchzustand: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Buchnummer des Verkäufers CA-9788791114519

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Buchbeschreibung NIAS Press, Denmark, 2005. Paperback. Buchzustand: New. New edition. 231 x 152 mm. Language: English . Brand New Book. Histories of the plantations sector in Malaysia have largely focused on the rubber industry and on the rise and fall of big British-owned colonial enterprises. But since independence, the sector has entered a new phase of spectacular growth founded on the oil palm. This volume offers a radically different history of a firm which spans both eras. The fascinating story of United Plantations Berhad (UP) highlights a Scandinavian-founded firm that evolved along quite different lines from the normal models of British imperial business. Tracing the company s origins before the First World War, it describes the crisis years of economic depression and Japanese occupation then on to the years of spectacular growth which has lasted since the time of the Emergency and Merdeka right up to the present day. The success of this firm - based not just on an extraordinary combination of agricultural, engineering and marketing innovation but also on the company s engagement and commitment to its local environment - provides a glowing example of a partnership between Europeans and Asians which has benefited both sides. Buchnummer des Verkäufers AAJ9788791114519

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Buchbeschreibung NIAS Press, Denmark, 2005. Paperback. Buchzustand: New. New edition. 231 x 152 mm. Language: English . Brand New Book. Histories of the plantations sector in Malaysia have largely focused on the rubber industry and on the rise and fall of big British-owned colonial enterprises. But since independence, the sector has entered a new phase of spectacular growth founded on the oil palm. This volume offers a radically different history of a firm which spans both eras. The fascinating story of United Plantations Berhad (UP) highlights a Scandinavian-founded firm that evolved along quite different lines from the normal models of British imperial business. Tracing the company s origins before the First World War, it describes the crisis years of economic depression and Japanese occupation then on to the years of spectacular growth which has lasted since the time of the Emergency and Merdeka right up to the present day. The success of this firm - based not just on an extraordinary combination of agricultural, engineering and marketing innovation but also on the company s engagement and commitment to its local environment - provides a glowing example of a partnership between Europeans and Asians which has benefited both sides. Buchnummer des Verkäufers AAJ9788791114519

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Martin, Susan M.
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Buchbeschreibung Nordic Inst of Asian Studies, 2004. Paperback. Buchzustand: Brand New. 356 pages. 9.25x6.50x0.75 inches. In Stock. Buchnummer des Verkäufers __8791114519

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Buchbeschreibung Nordic Institute of Asian Studies. Buchzustand: New. pp. 320. Buchnummer des Verkäufers 58052359

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Buchbeschreibung 2005. Paperback. Buchzustand: New. New edition. 166mm x 18mm x 233mm. Paperback. The fascinating history of United Plantations Berhad, an innovative Scandinavian firm whose approach to local relations was quite different from that of the normal British col.Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. 368 pages. 0.549. Buchnummer des Verkäufers 9788791114519

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Buchbeschreibung Nordic Institute of Asian Studies, 2004. Paperback. Buchzustand: New. book. Buchnummer des Verkäufers 8791114519

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Buchbeschreibung Nordic Institute of Asian Studies, 2004. Paperback. Buchzustand: New. Buchnummer des Verkäufers DADAX8791114519

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Buchbeschreibung NIAS Press, 2004. Paperback. Buchzustand: New. New edition. 16.6 x 23.3 cm. Our orders are sent from our warehouse locally or directly from our international distributors to allow us to offer you the best possible price and delivery time. Book. Buchnummer des Verkäufers MM-60389581

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