This Is Service Design Doing: Applying Service Design Thinking in the Real World

Schneider, Jakob,Lawrence, Adam,Hormess, Markus Edgar,Stickdorn, Marc

ISBN 10: 1491927186 / ISBN 13: 9781491927182

Verlag: O'Reilly Media, 2018

Beschreibung

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Bibliografische Details

Titel: This Is Service Design Doing: Applying ...

Verlag: O'Reilly Media

Erscheinungsdatum: 2018

Einband: Paperback

Zustand: Very Good

Über diesen Titel

Reseña del editor:

How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You’ll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization.

Service design requires a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You’ll be able to focus on your customers and iteratively improve their experience.

Move from theory to practice and build sustainable business success.