Service Design : From Insight to Implementation

Andy Polaine

ISBN 10: 1933820330 / ISBN 13: 9781933820330

Verlag: Rosenfeld Media, 2013

Beschreibung

nach der Bestellung gedruckt Neuware - Printed after ordering - Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society. Bestandsnummer des Verkäufers 9781933820330

Bibliografische Details

Titel: Service Design : From Insight to ...

Verlag: Rosenfeld Media

Erscheinungsdatum: 2013

Einband: Taschenbuch

Zustand: Neu

Über diesen Titel

Críticas:

For anyone making the journey into the world of service design, this book, informed by its authors' hard-won knowledge and field experience, should be your first stop. --Jesse James Garrett, author of The Elements of User Experience

This book is a great introduction to service design by people who shaped this approach from its early years on. It explains many established tools and methods with encouraging real-life cases. The authors succeed in generating a mix of inspiring hands-on examples that motivates the reader to instantly try some of the methods, while its content is based on well-researched scholarly literature. --Marc Stickdorn, editor and co-author of This Is Service Design Thinking

An easy-to-read introduction to service design, with great examples from one of the world's leading service design agencies. A 'must read' for anyone who wants to become familiar with service design in theory, methods, and practice! --Prof. Birgit Mager, President, Service Design Network gGmbH

This book is a great introduction to service design by people who shaped this approach from its early years on. It explains many established tools and methods with encouraging real-life cases. The authors succeed in generating a mix of inspiring hands-on examples that motivates the reader to instantly try some of the methods, while its content is based on well-researched scholarly literature. --Marc Stickdorn, editor and co-author of This Is Service Design Thinking

An easy-to-read introduction to service design, with great examples from one of the world's leading service design agencies. A 'must read' for anyone who wants to become familiar with service design in theory, methods, and practice! --Prof. Birgit Mager, President, Service Design Network gGmbH