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Inhaltsangabe: Service is Not a Product: Experts Guide to Selling Service Agreements will describe to new and experienced sales, marketing, and management people the keys to success for selling service agreements on technology-based products and systems. Personnel indirectly involved in service sales such as technicians, engineers, administrative assistants and others who work with customers will also find the book beneficial. Readers will learn the unique skills and methodology required to be successful from the industry expert. More than one million sales professionals are actively involved selling service agreements on technology-based products. For many it’s a major source of income. In almost all cases it’s the major source of profits for their companies. Every product or system manufactured and installed eventually falters or fails. Current product designs that integrate electronics, software, and mechanical devices require repair, retrofits, upgrades, and on-going maintenance. The growing number of products and systems being integrated has created a new category of users with wide ranging service needs. Product applications continue to grow, but for the most part service offerings and service sales strategies remain the same. Most companies utilize the same resources to train both service sales and product sales personnel. The information presented is typically generic in nature, falling short of what’s needed. People selling products are trained to sell features, functions and benefits. Service sales people need to be trained to sell value and master abstract selling concepts. There is little commonality between the two sales processes. Service is Not a Product is written specifically for individuals engaged in selling service.

About the Author: Joe Siderowicz has more than 25 years of experience in service marketing. He has personally interviewed, hired, trained, or mentored more than 5,000 service sales people. He is a recognized leader in his field having built and led multiple worldwide service organizations. Mr. Siderowicz has held executive sales, marketing, and general management positions with industry-leading companies Honeywell and Simplex. He is the Founder and President of the AfterMarket Consulting Group, which advises companies on how to grow service revenue. His extensive client list includes Fortune 100 firms and independent companies, large and small. Mr. Siderowicz has extensive public speaking experience with large corporate, convention, and trade show groups. He has contributed articles to numerous publications on service sales and service marketing. A graduate of Temple University and the University of Pennsylvania’s Wharton School, Mr. Siderowicz resides with his wife in suburban Boston, Massachusetts.

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Siderowicz, Mr Joseph
Verlag: AfterMarket Publishing
ISBN 10: 061554780X ISBN 13: 9780615547800
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Buchbeschreibung AfterMarket Publishing. PAPERBACK. Buchzustand: Good. 061554780X Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Buchnummer des Verkäufers Z061554780XZ3

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Buchbeschreibung Theoklesia, LLC, 2012. PAP. Buchzustand: New. New Book. Delivered from our UK warehouse in 3 to 5 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Buchnummer des Verkäufers IQ-9780615547800

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Buchbeschreibung Aftermarket Publishing, United States, 2012. Paperback. Buchzustand: New. Language: English . Brand New Book ***** Print on Demand *****.Service is Not a Product: Experts Guide to Selling Service Agreements will describe to new and experienced sales, marketing, and management people the keys to success for selling service agreements on technology-based products and systems. Personnel indirectly involved in service sales such as technicians, engineers, administrative assistants and others who work with customers will also find the book beneficial. Readers will learn the unique skills and methodology required to be successful from the industry expert. More than one million sales professionals are actively involved selling service agreements on technology-based products. For many it s a major source of income. In almost all cases it s the major source of profits for their companies. Every product or system manufactured and installed eventually falters or fails. Current product designs that integrate electronics, software, and mechanical devices require repair, retrofits, upgrades, and on-going maintenance. The growing number of products and systems being integrated has created a new category of users with wide ranging service needs. Product applications continue to grow, but for the most part service offerings and service sales strategies remain the same. Most companies utilize the same resources to train both service sales and product sales personnel. The information presented is typically generic in nature, falling short of what s needed. People selling products are trained to sell features, functions and benefits. Service sales people need to be trained to sell value and master abstract selling concepts. There is little commonality between the two sales processes. Service is Not a Product is written specifically for individuals engaged in selling service. Buchnummer des Verkäufers APC9780615547800

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Buchbeschreibung Aftermarket Publishing, United States, 2012. Paperback. Buchzustand: New. Language: English . Brand New Book ***** Print on Demand *****. Service is Not a Product: Experts Guide to Selling Service Agreements will describe to new and experienced sales, marketing, and management people the keys to success for selling service agreements on technology-based products and systems. Personnel indirectly involved in service sales such as technicians, engineers, administrative assistants and others who work with customers will also find the book beneficial. Readers will learn the unique skills and methodology required to be successful from the industry expert. More than one million sales professionals are actively involved selling service agreements on technology-based products. For many it s a major source of income. In almost all cases it s the major source of profits for their companies. Every product or system manufactured and installed eventually falters or fails. Current product designs that integrate electronics, software, and mechanical devices require repair, retrofits, upgrades, and on-going maintenance. The growing number of products and systems being integrated has created a new category of users with wide ranging service needs. Product applications continue to grow, but for the most part service offerings and service sales strategies remain the same. Most companies utilize the same resources to train both service sales and product sales personnel. The information presented is typically generic in nature, falling short of what s needed. People selling products are trained to sell features, functions and benefits. Service sales people need to be trained to sell value and master abstract selling concepts. There is little commonality between the two sales processes. Service is Not a Product is written specifically for individuals engaged in selling service. Buchnummer des Verkäufers APC9780615547800

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Buchbeschreibung Theoklesia, LLC, 2012. PAP. Buchzustand: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Buchnummer des Verkäufers IQ-9780615547800

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Buchbeschreibung Aftermarket Publishing. Paperback. Buchzustand: New. Paperback. 252 pages. Dimensions: 9.0in. x 5.9in. x 0.7in.Service is Not a Product: Experts Guide to Selling Service Agreements will describe to new and experienced sales, marketing, and management people the keys to success for selling service agreements on technology-based products and systems. Personnel indirectly involved in service sales such as technicians, engineers, administrative assistants and others who work with customers will also find the book beneficial. Readers will learn the unique skills and methodology required to be successful from the industry expert. More than one million sales professionals are actively involved selling service agreements on technology-based products. For many its a major source of income. In almost all cases its the major source of profits for their companies. Every product or system manufactured and installed eventually falters or fails. Current product designs that integrate electronics, software, and mechanical devices require repair, retrofits, upgrades, and on-going maintenance. The growing number of products and systems being integrated has created a new category of users with wide ranging service needs. Product applications continue to grow, but for the most part service offerings and service sales strategies remain the same. Most companies utilize the same resources to train both service sales and product sales personnel. The information presented is typically generic in nature, falling short of whats needed. People selling products are trained to sell features, functions and benefits. Service sales people need to be trained to sell value and master abstract selling concepts. There is little commonality between the two sales processes. Service is Not a Product is written specifically for individuals engaged in selling service. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Buchnummer des Verkäufers 9780615547800

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Buchbeschreibung AfterMarket Publishing, 2017. Paperback. Buchzustand: New. This item is printed on demand. Buchnummer des Verkäufers 061554780X

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Buchbeschreibung AfterMarket Publishing, 2012. Paperback. Buchzustand: New. Buchnummer des Verkäufers INGM9780615547800

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Buchbeschreibung AfterMarket Publishing, 2012. Paperback. Buchzustand: New. book. Buchnummer des Verkäufers 061554780X

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