Strategic Crisis Communication

James O'Rourke (u. a.)

ISBN 10: 1032342587 / ISBN 13: 9781032342580

Verlag: Routledge, 2023

Strategic Crisis Communication | James O'Rourke (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2023 | Routledge | EAN 9781032342580 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu. Bestandsnummer des Verkäufers 126644078

Inhaltsangabe:

Addressing 21st-century issues, threats, and opportunities with time-tested principles, this book empowers corporate communications professionals to protect, inspire, and energize organizations in the face of a crisis.

Über die Autorin bzw. den Autor:

James Scofield O'Rourke, IV

James Scofield O'Rourke, IV is an American rhetorician and professor of management with a global reputation in business education. He has taught for more than 30 years at the University of Notre Dame, pursuing research specialties in crisis management, change communication, and reputation management. He is the author of numerous academic texts and trade books, and is directing editor of nearly 400 business school case studies.

Jeffrey A. Smith

Jeffrey A. Smith leads Strategic Corporate Communications, counselling on crisis management, employee communications and professional staffing. Formerly Vice President, North American Corporate Communications, at American Honda Motor Co., Inc., he was a trade association executive and senior staff member in the United States Congress. He holds a Bachelor of Arts degree from Georgetown University.

Bibliografische Details

Titel: Strategic Crisis Communication
Verlag: Routledge
Erscheinungsdatum: 2023
Einband: Taschenbuch
Zustand: Neu