Strategic Management: A Competitive Advantage Approach, Concepts and Cases, Global Edition

David, Fred, David, Forest

ISBN 10: 1292148497 / ISBN 13: 9781292148496

Verlag: Pearson Education, Limited, 2016

Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 51908075-20

Inhaltsangabe:

For courses in strategy.

A Practical, Skills-oriented Approach to Strategic Management

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The 16th Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions.

 

 

Bibliografische Details

Titel: Strategic Management: A Competitive ...
Verlag: Pearson Education, Limited
Erscheinungsdatum: 2016
Einband: Softcover
Zustand: Very Good