Strategy: Analysis and Practice: Analysis and Practice

McGee, John

ISBN 10: 0077126912 / ISBN 13: 9780077126919

Verlag: McGraw Hill / Europe, Middle East & Africa, 2010

Beschreibung

Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned.

Bestandsnummer des Verkäufers wbs7705665574

Bibliografische Details

• Titel: Strategy: Analysis and Practice: Analysis and Practice
• Verlag: McGraw Hill / Europe, Middle East & Africa
• Erscheinungsjahr: 2010
• Sprache: Englisch
• ISBN-10: 0077126912
• ISBN-13: 9780077126919
• Einband: Softcover
• Zustand: Good

Über diesen Titel

Inhaltsangabe

The second edition of Strategy: Analysis and Practice provides up-to-date coverage of strategy with an incisive and analytical approach. The author team combines their extensive experience of teaching and consulting in strategy with cutting edge research to form a comprehensive text suitable for students studying strategic management, corporate strategy or business policy modules.

The book sets out to provide students with an understanding of the core concepts and economics of strategy, laying the foundations for analysing strategy on a variety of levels. With a revised structure and fewer, more concise chapters, the second edition concentrates more strategic implementation and decision making.

The theory is complemented by thorough pedagogy throughout and a range of excellent case examples and longer cases furnish students with the practical applications needed to fully appreciate the consequences of strategic decisions.

Über die Autorin bzw. den Autor

David Wilson is Professor of Strategy and head of the Strategy Group at Warwick Business School. He is currently Chair of the scholarly association European Group for Organisation Studies. He is also a Fellow of the British Academy of Management. His research focuses on strategic decision making, risk, uncertainty, implementation and performance. His background is in Organisation Theory.