The Strategy Process: Concepts, Contexts, Cases : Global

Henry Mintzberg

ISBN 10: 027365120X / ISBN 13: 9780273651208

Verlag: Financal Times Management, 2002

Beschreibung

Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Bestandsnummer des Verkäufers 00076715213

Bibliografische Details

Titel: The Strategy Process: Concepts, Contexts, ...

Verlag: Financal Times Management

Erscheinungsdatum: 2002

Einband: Softcover

Zustand: Very Good

Auflage: 4. Auflage

Über diesen Titel

Inhaltsangabe:

Book by Henry Mintzberg Joseph Lampel James Brian Quinn Su

Reseña del editor:

Strategic Management at all levels. Also courses in strategic marketing, organization theory, decision theory, public administration, and political science departments. Breaking away from the traditional formulation, - implementation approach that dominates strategy textbooks, this text sees strategy analysis as taking place in a wider organizational and managerial context. This Global edition retains the basic readings and cases approach of the US and European editions and now introduces a truly international perspective to present an up-to-date look at how actual companies act strategically and the research driving them.