Telephone Survey Methodology

Robert Groves

ISBN 10: 0471622184 / ISBN 13: 9780471622185

Verlag: Wiley, 1988

Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Bestandsnummer des Verkäufers V15OS-00108

Inhaltsangabe:

Offering the first major summary of research developments in telephone surveys, this volume covers all important developments in household telephone-survey methods, including results from the US, Europe, and Australia. It discusses commercial survey settings, academic survey research, and government statistical agencies. In-depth reviews of methodology are presented, including choice of target population, sample design, questionnaire construction, interviewing techniques, measurement error issues, and nonresponse characteristics. Administrative issues in telephone surveys are also described, together with the latest techniques in computer-assisted telephone interviewing. The book contains a comprehensive, international bibliography of the telephone survey methodology literature.

Bibliografische Details

Titel: Telephone Survey Methodology
Verlag: Wiley
Erscheinungsdatum: 1988
Einband: Hardcover
Zustand: Very Good