Understanding the Business Environment: Inside and Outside the Organisation

Capon, Claire

ISBN 10: 0273708147 / ISBN 13: 9780273708148

Verlag: Financial Times, 2009

Beschreibung

Bestandsnummer des Verkäufers U9780273708148

Bibliografische Details

• Titel: Understanding the Business Environment: Inside and Outside the Organisation
• Verlag: Financial Times
• Erscheinungsjahr: 2009
• Sprache: Englisch
• ISBN-10: 0273708147
• ISBN-13: 9780273708148
• Einband: Softcover
• Auflage: 1753695130.
• Zustand: Very Good
• Zustand des Schutzumschlags: 47159852
• Signiert: 7/28/2025 9:32:10 AM
• Verkäuferkataloge:
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  • 9780273708148

Über diesen Titel

Inhaltsangabe

Understanding the Business Environment introduces the nature and environment of organisations to the first-time student of business. Clearly and accessibly, the book examines the external and competitive environment of business, as well as the structure, culture, resources and functions inside organisations.

This combination of both the internal and external environment of organisations is unusual, and marks this book out as particularly valuable for courses aiming to give students a rounded introduction to business.

It is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines.

The following online resources support the text:

• For Students: self-assessment questions, glossary, revision “flashcards”

• For Instructors: teaching manual, powerpoint slides

Über die Autorin bzw. den Autor

Claire Capon is Senior Lecturer at Staffordshire University Business School. She is also author of another Pearson textbook: Understanding Strategic Management (2008).