Video Marketing Rules: How to Win in a World Gone Video!

Bortone, Lou; Shankman, Peter [Foreword]

ISBN 10: 1548286516 / ISBN 13: 9781548286514

Verlag: CreateSpace Independent Publishing Platform, 2017

Bestandsnummer des Verkäufers 1548286516-4-29969164

Inhaltsangabe:

Video Marketing Rules shows entrepreneurs and business owners how to take advantage of the Online Video Revolution for business and revenue growth.

The Web – and in fact the whole world – has gone video. Cisco Systems predicts that, in the next couple of years, 90% of all web traffic will be video. Video has become the way we share, the way we communicate, the way we connect, and the way we buy and sell. Video has also become the way we search (YouTube is the second most popular search engine), the way we “surf,” and the way we make buying decisions. 65% of consumers will visit a brand’s website and make a purchase decision after watching a video.

As an entrepreneur, video marketing is your single most powerful tool for getting more visibility more quickly, so you can get your message out, attract your ideal clients, make more money and have more impact. It’s no surprise that ReelSEO reports 87% of online marketers are now using video to promote their products and services. And eMarketer confirms that 4 times as many consumers would rather watch a video about a product than read about it.

Video Marketing Rules, and the accompanying website, will walk you through everything you need to know to succeed with video marketing. Once armed with your new video “superpower,” there will be nothing you can’t accomplish using video marketing.

Über die Autorin bzw. den Autor: “Sweet Lou” Bortone is known as The Video Godfather. We’re not exactly sure why and, frankly, we’re a little afraid to ask. What we do know is that Lou Bortone has been a pioneer and thought leader in the video space since the launch of YouTube in 2005. He’s helped thousands of entrepreneurs and companies create and leverage online video to build their brands and dramatically grow their revenues. Prior to his industry leading work in online video marketing, Lou spent over 20 years as a marketing executive in the television and entertainment industries, including stints as National Promotion Manager for E! Entertainment Television and Senior Vice President of Marketing for Fox Family Worldwide in Los Angeles. Lou is a popular speaker, author, and ghostwriter of six business books. You can learn more about “Sweet Lou” at LouBortone.com.

Bibliografische Details

Titel: Video Marketing Rules: How to Win in a World...
Verlag: CreateSpace Independent Publishing Platform
Erscheinungsdatum: 2017
Einband: paperback
Zustand: Fair