The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verk�ufers GOR014196940

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Titel: We Are All Weird: The Rise of Tribes and the...

Verlag: Portfolio

Erscheinungsdatum: 2015

Einband: Paperback

Zustand: Very Good

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Inhaltsangabe:

World of Warcrafters, LARPers, Settlers of Catan? Weird.

Beliebers, Swifties, Directioners? Weirder.

Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.

Mets fans, Yankees fans, Bears fans? Definitely weird.

Face it. We’re all weird.

So why are companies still trying to build products for the masses?

Why are we still acting like the masses even exist?

Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.

�ber die Autorin bzw. den Autor:

SETH GODIN is the author of eighteen international bestsellers—including Purple Cow and Tribes—that have changed the way people think about marketing, leadership, change, and the way ideas spread. He founded Yoyodyne and Squidoo, is a successful (and unsuccessful) entrepreneur, and a very popular lecturer. He publishes inspiration daily on his blog, consistently ranked as one of the one hundred most popular in the world.

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We Are All Weird: The Rise of Tribes and the End of Normal

Godin, Seth

Gebraucht - Softcover

Unternehmensdaten des Verk�ufers