What I Learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World

Michael Bergdahl

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Sprache: Englisch

Verlag: John Wiley and Sons Ltd, 2006

0471920169 / 9780471920168

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Artikelbeschreibung des Verkäufers

Praise for WHAT I LEARNED FROM SAM WALTON "Michael Bergdahl's book presents unique insights into the staggering international success of Wal-Mart. Throughout the pages of this book, you can almost hear Sam Walton himself coaching and inspiring his legion of employees to greatness." -Tracy Mullin, President and CEO, National Retail Federation "Retailers, non-retailers, manufacturers, and suppliers will enjoy Bergdahl's insights into Wal-Mart's service culture and its leadership icon, Sam Walton." -Roger J. Dow, Senior Vice President Global and Field SalesMarriott International, Inc. Bergdahl outlines his competitive strategy with the acronym P.O.C.K.E.T.S. P-Price: Don't try to compete on price; differentiate your product selection. O-Operations: Break the retail "ready, shoot, aim" tactical orientation bydeveloping an actual strategy to compete. C-Culture: Build a can-do culture with a strong sense of urgency. Communicate your values and beliefs over and over again to your employees. K-Key Item Promotion/Product: Determine who you are and uniformly communicate your brand message to your entire team. E-Expenses: Become obsessed about controlling costs. T-Talent: Recruit constantly and hire people who have both experience and high potential. S-Service: Never take your customer for granted. Empower your employees to make decisions involving customer concerns. …

Bestandsnummer des Verkäufers CIN0471920169G

Titel
What I Learned From Sam Walton: How to Compete and Thrive in a Wal-Mart World
Autor
Michael Bergdahl
Verlag
John Wiley and Sons Ltd
Erscheinungsjahr
2006
Zustand
Good
Einband
Paperback
Sprache
Englisch
ISBN-10
0471920169
ISBN-13
9780471920168

World of Books (was SecondSale)

Montgomery, IL, USA

Verkäufer/-in mit 5 Sternen

Verkäufer:in bei AbeBooks seit 20. Dezember 2007

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Erster ArtikelEUR 0,00EUR 9,77
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