"A solid resource for those who teach, study, or practice writing for online media. Summing Up: Recommended. Lower-division undergraduates through faculty; general readers." - Choice "For students and those writing for online newspapers, magazines, video and audio broadcasts, and other multiplatform areas, Baehr (technical communication and rhetoric, Texas Tech U.) and Schaller (global communication and contemporary culture, Stephen F. Austin State U.) detail how to write effectively and concisely online. In addition to the theories, methods, and practices used by internet writers and journalists, they cover online publishing, new media news writing, blogging, micro-blogging, internet writing technologies, and social media/ownership. The visual aspects of web content design, copyright, digital literacy, and online reading are also explored." - Reference & Research Book News "Writing for the Internet is a great resource for those interested in online communication and libraries serving mass communication students." - ARBAonline ". . . so timely and highly recommended. Spanning a wide range of relevant issues, this thoroughly 'user friendly' introduction and instruction guide ranges from online publishing to blogging and everything in-between. Identifying and addressing the factors that make for good, effective, professional quality writing in a cyberspace medium, Writing for the Internet is an ideal classroom textbook, self-instruction manual, and a solid reference work for personal, academic, and community library Writing/Publishing reference collections and supplemental reading lists." - Midwest Book Review

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