Serena De Maio

Currently Greater Europe Business Intelligence Leader at Procter & Gamble, Serena combines expertise in both brand management and operational marketing. Her 15 years of work experience span from beauty to fashion, restaurants, retail, and the entertainment industry.

In parallel to her successful corporate career, she has co-founded Grace & Wilde Luxury Shapewear and Wolf Leaders Academy, an educational organisation helping to fast-track the careers of entry and mid-level managers. Serena also coaches early stage startups, writes about leadership, startups and brand management, and is an international conference speaker.

Serena is a tough but fair leader; she’s direct, and likes to push the boundaries of politically correctness. The constant need to deliver many different priorities and wear multiple hats over the course of the day has pushed her to become ever more effective, managing her energy and her projects.

People who have worked with Serena say:

"Serena is a highly skilled, effective & efficient manager, who gets the absolute best out of her team. She has consistently encouraged & inspired me to grow, learn, and be the best I can be."

“She raises team motivation to the next level. Very inspiring, always two steps ahead with marketing innovations […] a great leader.”

“I encourage you to listen to what she has to say, as she’s usually right!”