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Verlag: Peter Lang, 2005
ISBN 10: 3039106015ISBN 13: 9783039106011
Anbieter: Librairie La Canopee. Inc., Saint-Armand, QC, Kanada
Buch
Zustand: AS NEW. État de NEUF / AS NEW condition 3039106015 9783039106011 1 PC528.
Verlag: Peter Lang Group AG, International Academic Publis, 2005
ISBN 10: 3039106015ISBN 13: 9783039106011
Anbieter: Brook Bookstore, Milano, MI, Italien
Buch
Zustand: new.
Verlag: Palgrave Macmillan, 2018
ISBN 10: 3319779435ISBN 13: 9783319779430
Anbieter: Lucky's Textbooks, Dallas, TX, USA
Buch
Zustand: New.
Verlag: Peter Lang Ltd. International Academic Publishers Aug 2005, 2005
ISBN 10: 3039106015ISBN 13: 9783039106011
Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
Buch Print-on-Demand
Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book focuses on the oeuvre of nineteenth-century author and naval captain Julien Viaud (1850-1923) who wrote under the pseudonym Pierre Loti. Considered a best-seller in his day and a distinguished naval figure, Loti's contribution to French naval and literary history is significant. This work suggests a new reading of Loti's literature that positions his texts within the critical theoretical paradigms of Postcolonialism and Queer Theory. This study examines both Loti's fictional and non-fictional opus. It explores the dominant themes relayed throughout his oeuvre including his portrayal of exotic sexuality as being underpinned by a desire to elude articulation, his uncertain approach to colonialism given the constant shift between his identity as a colonising sailor and sympathising exoticist and Loti's own self-representation in both his fictional and non-fictional works. His constant re-invention of «Pierre Loti» as a persona in his writing creates a question about who Loti really is and how much of the man is represented in the so-called autobiographical text. These seemingly disparate themes of sexuality, colonialism and personal identity are all interrogated as posssible sites of ambiguity, thus revealing the general scope and complexity of Loti's work. 324 pp. Englisch.
Verlag: Peter Lang, 2005
ISBN 10: 3039106015ISBN 13: 9783039106011
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book focuses on the oeuvre of nineteenth-century author and naval captain Julien Viaud (1850-1923) who wrote under the pseudonym Pierre Loti. Considered a best-seller in his day and a distinguished naval figure, Loti's contribution to French naval and literary history is significant. This work suggests a new reading of Loti's literature that positions his texts within the critical theoretical paradigms of Postcolonialism and Queer Theory. This study examines both Loti's fictional and non-fictional opus. It explores the dominant themes relayed throughout his oeuvre including his portrayal of exotic sexuality as being underpinned by a desire to elude articulation, his uncertain approach to colonialism given the constant shift between his identity as a colonising sailor and sympathising exoticist and Loti's own self-representation in both his fictional and non-fictional works. His constant re-invention of «Pierre Loti» as a persona in his writing creates a question about who Loti really is and how much of the man is represented in the so-called autobiographical text. These seemingly disparate themes of sexuality, colonialism and personal identity are all interrogated as posssible sites of ambiguity, thus revealing the general scope and complexity of Loti's work.
Verlag: Springer International Publishing Apr 2018, 2018
ISBN 10: 3319779435ISBN 13: 9783319779430
Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
Buch Print-on-Demand
Buch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari's notion of assemblage, this book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century. It offers a cutting-edge, interdisciplinary perspective for researchers, academics, and practitioners working in marketing communications, advertising, and media studies. 284 pp. Englisch.
Verlag: Springer International Publishing Dez 2018, 2018
ISBN 10: 3030085805ISBN 13: 9783030085803
Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
Buch Print-on-Demand
Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari's notion of assemblage, this book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century. It offers a cutting-edge, interdisciplinary perspective for researchers, academics, and practitioners working in marketing communications, advertising, and media studies. 284 pp. Englisch.
Verlag: Palgrave Macmillan, 2018
ISBN 10: 3030085805ISBN 13: 9783030085803
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
Buch
Paperback. Zustand: Brand New. reprint edition. 273 pages. 8.27x5.83x0.64 inches. In Stock.
Verlag: Springer International Publishing, 2018
ISBN 10: 3030085805ISBN 13: 9783030085803
Anbieter: moluna, Greven, Deutschland
Buch Print-on-Demand
Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Analyses the works of renowned filmmakers from a marketing and advertising perspectiveProvides a multidisciplinary approach, focusing on film, media and culture studies and well as modern marketingChallenges tra.
Verlag: Springer International Publishing, 2018
ISBN 10: 3319779435ISBN 13: 9783319779430
Anbieter: moluna, Greven, Deutschland
Buch Print-on-Demand
Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Analyses the works of renowned filmmakers from a marketing and advertising perspectiveProvides a multidisciplinary approach, focusing on film, media and culture studies and well as modern marketingChallenges tra.
Verlag: Springer International Publishing, 2018
ISBN 10: 3030085805ISBN 13: 9783030085803
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari's notion of assemblage, this book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century. It offers a cutting-edge, interdisciplinary perspective for researchers, academics, and practitioners working in marketing communications, advertising, and media studies.
Verlag: Peter Lang Ltd. International Academic Publishers, 2005
ISBN 10: 3039106015ISBN 13: 9783039106011
Anbieter: moluna, Greven, Deutschland
Buch Print-on-Demand
Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book focuses on the oeuvre of nineteenth-century author and naval captain Julien Viaud (1850-1923) who wrote under the pseudonym Pierre Loti. Considered a best-seller in his day and a distinguished naval figure, Loti s contribution to French naval and .
Verlag: Palgrave Macmillan, 2018
ISBN 10: 3319779435ISBN 13: 9783319779430
Anbieter: California Books, Miami, FL, USA
Buch
Zustand: New.
Verlag: Springer International Publishing, 2018
ISBN 10: 3319779435ISBN 13: 9783319779430
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have successfully applied their aesthetic and narrative vision to commercial advertising. It challenges some traditional advertising tropes and sheds light on the changing nature of advertising in the contemporary media context. Utilising Deleuze and Guattari's notion of assemblage, this book addresses themes of spatiality and time, narrative and aesthetics and consumer reception within a new frame of reference that re-contextualises classical concepts of genre, platform and aesthetic categories. These diverse elements are embedded into a larger discussion of the resonance of contemporary advertising for consumer culture and the implications of the hybridity characteristic of convergent media platforms for understanding the potential of advertising in the twenty-first century. It offers a cutting-edge, interdisciplinary perspective for researchers, academics, and practitioners working in marketing communications, advertising, and media studies.
Verlag: Palgrave Macmillan, 2018
ISBN 10: 3319779435ISBN 13: 9783319779430
Anbieter: Mispah books, Redhill, SURRE, Vereinigtes Königreich
Buch
Hardcover. Zustand: New. New. book.