Zustand: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc.
Zustand: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.
Verlag: SAGE Publications Ltd (edition 4), 2018
ISBN 10: 1473997992 ISBN 13: 9781473997998
Sprache: Englisch
Anbieter: BooksRun, Philadelphia, PA, USA
Paperback. Zustand: Fair. 4. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way.
Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Verlag: SAGE Publications, Limited, 2005
ISBN 10: 0761941541 ISBN 13: 9780761941545
Sprache: Englisch
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
paperback. Zustand: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!
Verlag: SAGE Publications, Limited, 2010
ISBN 10: 1849201463 ISBN 13: 9781849201469
Sprache: Englisch
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Very Good. 2 Edition. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: Sage Publications Ltd, United Kingdom, London, 2014
ISBN 10: 1446280721 ISBN 13: 9781446280720
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 2,80
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. This textbook introduces the key concepts, methods and issues within advertising and promotion for students taking courses on the subject at universities and colleges. It offers first-hand examples gathered from leading international advertising agencies and brand campaigns, and it is told from the perspective of the agency to give a fun and creative insider view which helps the reader to think beyond the client position and understand what it might be like working within an ad agency. The authors draw not only from management and marketing research but also from other disciplines such as cultural/media studies and sociology to offer a rounded and critical perspective on the subject for those looking to achieve high grades and understand advertising as social phenomenon in addition to its business function and purpose. New to the third edition: chapter on strategy and creativity additional case studies with increased global coverage including emerging markets images of classic and recent ads from the street, print, online and television increased coverage of the internet, social media and their effects on advertising companion website materials including relevant videos, journal articles and a Jeopardy-style game for the classroom The textbook is now also supported by a new author-written blog which keeps readers updated on interesting, topical examples relating to advertising and promotion from current affairs and popular culture. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Zustand: acceptable. USED book in ACCEPTABLE condition. Book shows significant wear but is still a good reading copy. Cover and pages are in tact but may show creases, tears, water damage, handwriting, underlining, or highlighting. Supplemental items such as access codes and CDs not guaranteed.
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 3,27
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 3,27
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Verlag: Palgrave Macmillan Limited, 2013
ISBN 10: 1137297107 ISBN 13: 9781137297105
Sprache: Englisch
Anbieter: Better World Books: West, Reno, NV, USA
Zustand: Good. 2013th Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
EUR 6,52
Anzahl: Mehr als 20 verfügbar
In den Warenkorbpaperback. Zustand: Good. Third. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Anbieter: WeBuyBooks, Rossendale, LANCS, Vereinigtes Königreich
EUR 3,22
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned.
paperback. Zustand: Like New. 4th Edition. Ships in a BOX from Central Missouri! Like Brand NEW. No tears, highlighting or writing because it's never been used! May have minor shelf wear. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Verlag: SAGE Publications Inc, United States, Thousand Oaks, 2009
ISBN 10: 1412911494 ISBN 13: 9781412911498
Sprache: Englisch
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
EUR 6,53
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Very Good. `I see this book as an important addition to the marketing literature. A weakness in critical approaches to marketing is that they are often not made easily accessible to undergraduate students. Chris Hackley has done a wonderful job in producing a rigorous text that remedies this situation and makes critical perspectives accessible to all - Professor Rob Lawson, University of Otago Does marketing really work for organizations, managers and citizens? How can marketing management be studied and practised critically? This key text introduces the essentials of critical thinking within the field of marketing in easy to read and understandable terms. Integrating critical perspectives with the topics of the typical marketing curriculum, Chris Hackley has produced an indispensable supporting text for upper level, undergraduate and postgraduate Marketing courses. A wide range of issues are covered including: - Historical origins and influences in marketing - Introduction to the concepts of Critical Theory - Marketing orientation and the marketing mix - Critique of marketing principles - Marketing and strategy - The role of research in marketing - Marketing and managerial ideology - Marketing ethics Each chapter includes Chapter Review questions, Case studies reflecting issues in the chapters, along with supporting case questions and reflections, as well as stimulating practical examples. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Zustand: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: reprint ] Publisher: Assn for Consumer Research Pub Date: 7/1/2011 Binding: Hardcover Pages: 632 reprint edition.
Verlag: SAGE Publications, Limited, 2010
ISBN 10: 1849201463 ISBN 13: 9781849201469
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. 2 Edition. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: SAGE Publications, Limited, 2009
ISBN 10: 1412911494 ISBN 13: 9781412911498
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 2 verfügbar
In den WarenkorbZustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: SAGE Publications, Limited, 2017
ISBN 10: 1473997992 ISBN 13: 9781473997998
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: SAGE Publications, Limited, 2017
ISBN 10: 1473997992 ISBN 13: 9781473997998
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. Ships from the UK. Used book that is in clean, average condition without any missing pages.
Verlag: Palgrave Macmillan Limited, 2013
ISBN 10: 1137297107 ISBN 13: 9781137297105
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. 2013th Edition. Ships from the UK. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: SAGE Publications, Limited, 2009
ISBN 10: 1412911494 ISBN 13: 9781412911498
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: SAGE Publications, Limited, 2005
ISBN 10: 0761941541 ISBN 13: 9780761941545
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: SAGE Publications, Limited, 2014
ISBN 10: 1446280721 ISBN 13: 9781446280720
Sprache: Englisch
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 5,35
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. Third Edition. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Erstausgabe
EUR 6,16
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. 1st Edition. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Anbieter: Phatpocket Limited, Waltham Abbey, HERTS, Vereinigtes Königreich
EUR 3,80
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.
paperback. Zustand: New. 4th Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Zustand: Very Good. Very Good condition. 2nd edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
EUR 2,93
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:9781473997998.