Verlag: Tsinghua University Press, 2016
ISBN 10: 7302428859 ISBN 13: 9787302428855
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 79,25
Währung umrechnenAnzahl: 5 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2016-3-1 Pages: 416 Publisher: Tsinghua University Press textbook is divided into four series of 14 chapters. the first series. and A Brief History of Advertising Fundamentals; Part II. the advertising market and management; third eds. advertising practices and evaluation; advertising innovation Part IV. network Communication. Covering advertising overview. brief history of advertising. advertising basic theory. advertising marketing and advertising envi.