Sprache: Englisch
Verlag: Greenwood Press, Westport CT, 1996
ISBN 10: 0313284008 ISBN 13: 9780313284007
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Sprache: Englisch
Verlag: Creative Media Partners, LLC Feb 2018, 2018
ISBN 10: 1378471318 ISBN 13: 9781378471319
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Sprache: Englisch
Verlag: Touchladybirdlucky Studios Mai 2016, 2016
ISBN 10: 1357862040 ISBN 13: 9781357862046
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Buch. Zustand: Neu. Neuware - This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the world), and other notations in the work.This work is in the public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.As a reproduction of a historical artifact, this work may contain missing or blurred pages, poor pictures, errant marks, etc. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
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Sprache: Englisch
Verlag: Creative Media Partners, LLC Mär 2019, 2019
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Zustand: Hervorragend. Zustand: Hervorragend | Seiten: 292 | Sprache: Englisch | Produktart: Bücher | This two-part volume, the first of its kind, examines current pedagogical modules and research directions in public relations and communication management, identifying emerging issues driving the practice in Africa. In comparison to its Western and Asian counterparts, literature on public relations management in Africa is limited, and much of it is examined through the lenses of Western philosophies and pedagogies, failing to reflect Africa's socioeconomic, political, and cultural contexts. This project aims to change that. ¿Albert Volume 2 brings together African scholars, moving beyond organizational impact to share the wider theoretical and practical perspectives on the practice of public relations on the continent, within its cultural, global, and technological milieu.Through conceptual discussions and empirical analyses, this volume shows how Africa is gradually coming out of the shadows of the Western world by building a body of knowledge the reflects the nature of public relations management on the continent. Chapters cover: how public relations contributes to strategic management in Africa; health communication and public relations management; strategic management of issues, as well as the implications of the fourth industrial revolution for public relations practice in Africa.