9780521871150 - We Interrupt This Newscast Hardback: How to Improve Local News and Win Ratings, Too von Rosenstiel; Just; Belt (14 Ergebnisse)

Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.

Hardcover. Zustand: Very Good. Fine, clean condition, light cover wear - remainder mark on the edge of the book - hard bound *** Publisher: Cambridge University Press ***.

Zustand: New. In.

Hardcover. Zustand: Very Good. Fine, clean condition, light cover wear - remainder mark on the edge of the book - hard bound *** Publisher: Cambridge University Press ***.

Hardcover. Zustand: Very Good. Fine, clean condition, light cover wear - remainder mark on the edge of the book - hard bound *** Publisher: Cambridge University Press ***.

Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - Local television newscasts around the country look alike and are filled with crime, accidents, and disasters. Interviews with more than 2,000 TV journalists around the country demonstrate that news looks this way because of the ingrained belief that 'eye-ball grabbers' are the only way to build an audience. This book contradicts the conventional wisdom using empirical evidence drawn from a five-year content analysis of local news in more than 154 stations in 50 markets around the country. The book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local TV does not have to 'bleed to lead'. Instead local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience.

Hardcover. Zustand: Brand New. 231 pages. 9.25x6.00x0.75 inches. In Stock.

Hardcover. Zustand: new. Hardcover. Local television newscasts around the country look alike and are filled with crime, accidents, and disasters. Interviews with more than 2,000 TV journalists around the country demonstrate that news looks this way because of the ingrained belief that 'eye-ball grabbers' are the only way to build an audience. This book contradicts the conventional wisdom using empirical evidence drawn from a five-year content analysis of local news in more than 154 stations in 50 markets around the country. The book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local TV does not have to 'bleed to lead'. Instead local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience. This book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Hardcover. Zustand: new. Hardcover. Local television newscasts around the country look alike and are filled with crime, accidents, and disasters. Interviews with more than 2,000 TV journalists around the country demonstrate that news looks this way because of the ingrained belief that 'eye-ball grabbers' are the only way to build an audience. This book contradicts the conventional wisdom using empirical evidence drawn from a five-year content analysis of local news in more than 154 stations in 50 markets around the country. The book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local TV does not have to 'bleed to lead'. Instead local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience. This book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.

Zustand: New.

Hardcover. Zustand: new. Hardcover. Local television newscasts around the country look alike and are filled with crime, accidents, and disasters. Interviews with more than 2,000 TV journalists around the country demonstrate that news looks this way because of the ingrained belief that 'eye-ball grabbers' are the only way to build an audience. This book contradicts the conventional wisdom using empirical evidence drawn from a five-year content analysis of local news in more than 154 stations in 50 markets around the country. The book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local TV does not have to 'bleed to lead'. Instead local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience. This book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Gebunden. Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This book shows that how a story is reported is more important for building ratings than what the story is about. Local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making st.

Hardcover. Zustand: Brand New. 231 pages. 9.25x6.00x0.75 inches. In Stock. This item is printed on demand.

Hardback. Zustand: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days 510.