Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, Incorporated, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. 1 Edition. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, Incorporated, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Better World Books, Mishawaka, IN, USA
Zustand: Good. 1 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers (edition ), 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: BooksRun, Philadelphia, PA, USA
Paperback. Zustand: Good. It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Zustand: As New. Like New condition. A near perfect copy that may have very minor cosmetic defects.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: ThriftBooks-Atlanta, AUSTELL, GA, USA
Paperback. Zustand: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Amazing Books Pittsburgh, Pittsburgh, PA, USA
Paperback. Zustand: Very Good. Sturdy paperback with little to no shelf wear edges and a sticker near the bottom of the spine. No notes or highlighting RH.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: HPB-Diamond, Dallas, TX, USA
Paperback. Zustand: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority!
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, Incorporated, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 10,15
Anzahl: 1 verfügbar
In den WarenkorbZustand: Very Good. 1 Edition. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, Incorporated, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
EUR 10,15
Anzahl: 1 verfügbar
In den WarenkorbZustand: Good. 1 Edition. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: New.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: California Books, Miami, FL, USA
Zustand: New.
Anbieter: GreatBookPrices, Columbia, MD, USA
Zustand: As New. Unread book in perfect condition.
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
EUR 64,62
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. In.
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
EUR 64,61
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New.
Anbieter: GreatBookPricesUK, Woodford Green, Vereinigtes Königreich
EUR 73,79
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: As New. Unread book in perfect condition.
Sprache: Englisch
Verlag: Rowman & Littlefield Pub Inc, 2009
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Revaluation Books, Exeter, Vereinigtes Königreich
EUR 93,90
Anzahl: 2 verfügbar
In den WarenkorbPaperback. Zustand: Brand New. 288 pages. 8.75x6.00x1.00 inches. In Stock.
Sprache: Englisch
Verlag: Bloomsbury Publishing (UK), 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: PBShop.store US, Wood Dale, IL, USA
PAP. Zustand: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Sprache: Englisch
Verlag: Bloomsbury Publishing (UK), 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
EUR 66,37
Anzahl: Mehr als 20 verfügbar
In den WarenkorbPAP. Zustand: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Sprache: Englisch
Verlag: Bloomsbury Publishing Plc, Lanham, MD, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: Grand Eagle Retail, Bensenville, IL, USA
Paperback. Zustand: new. Paperback. Integrated marketing communication (IMC) focuses on communicators employing the correct message, being able to place it in the most appropriate media, and using the most advantageous communications approach. Advertising in today's economy crosses communication boundaries as well as societal and cultural norms, making accurate targeting, media selection, and consistency of message more critical than ever before. Marketing and advertising are no longer separate entities-they are the results of all parts working as a cohesive whole. Integrated marketing communicates using one tone-of-voice or message that is successfully delivered through multiple media and disciplines. The Bare Bones Introduction to Integrated Marketing Communication is an in-depth yet concise discussion of the business and structure of integrated marketing communication. This brief, inexpensive text focuses exclusively on introductory issues concerning IMC as both a communication device and as a profession. Robyn Blakeman's step-by-step approach offers an extensive and exclusive look into how agencies work, the areas of specialization that make up IMC, how advertising affects our lives, and the diverse arsenal of media options that give IMC its visual/verbal voice. Both integrated marketing and varied media vehicles are dissected-one topic at a time-creating an invaluable reference tool that students, professors, and small business people alike will refer to time and again for information on the field of advertising/integrated marketing communication. This small, inexpensive text is an in-depth yet simply stated discussion on the business and structure of integrated marketing communication (IMC). The book focuses exclusively on introductory issues concerning integrated marketing communication as both a communication device and as a profession. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Anbieter: THE SAINT BOOKSTORE, Southport, Vereinigtes Königreich
EUR 76,62
Anzahl: Mehr als 20 verfügbar
In den WarenkorbPaperback / softback. Zustand: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Sprache: Englisch
Verlag: Bloomsbury Publishing Plc, Lanham, MD, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: CitiRetail, Stevenage, Vereinigtes Königreich
EUR 72,18
Anzahl: 1 verfügbar
In den WarenkorbPaperback. Zustand: new. Paperback. Integrated marketing communication (IMC) focuses on communicators employing the correct message, being able to place it in the most appropriate media, and using the most advantageous communications approach. Advertising in today's economy crosses communication boundaries as well as societal and cultural norms, making accurate targeting, media selection, and consistency of message more critical than ever before. Marketing and advertising are no longer separate entities-they are the results of all parts working as a cohesive whole. Integrated marketing communicates using one tone-of-voice or message that is successfully delivered through multiple media and disciplines. The Bare Bones Introduction to Integrated Marketing Communication is an in-depth yet concise discussion of the business and structure of integrated marketing communication. This brief, inexpensive text focuses exclusively on introductory issues concerning IMC as both a communication device and as a profession. Robyn Blakeman's step-by-step approach offers an extensive and exclusive look into how agencies work, the areas of specialization that make up IMC, how advertising affects our lives, and the diverse arsenal of media options that give IMC its visual/verbal voice. Both integrated marketing and varied media vehicles are dissected-one topic at a time-creating an invaluable reference tool that students, professors, and small business people alike will refer to time and again for information on the field of advertising/integrated marketing communication. This small, inexpensive text is an in-depth yet simply stated discussion on the business and structure of integrated marketing communication (IMC). The book focuses exclusively on introductory issues concerning integrated marketing communication as both a communication device and as a profession. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: moluna, Greven, Deutschland
EUR 65,91
Anzahl: Mehr als 20 verfügbar
In den WarenkorbZustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This small, inexpensive text is an in-depth yet simply stated discussion on the business and structure of integrated marketing communication (IMC). The book focuses exclusively on introductory issues concerning integrated marketing communication as both a c.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: preigu, Osnabrück, Deutschland
Taschenbuch. Zustand: Neu. Bare Bones Introduction to Integrated Marketing Communication | Robyn Blakeman | Taschenbuch | Kartoniert / Broschiert | Englisch | 2008 | Rowman & Littlefield Publishers | EAN 9780742555419 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
Sprache: Englisch
Verlag: Rowman & Littlefield Publishers, 2008
ISBN 10: 0742555410 ISBN 13: 9780742555419
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This small, inexpensive text is an in-depth yet simply stated discussion on the business and structure of integrated marketing communication (IMC). The book focuses exclusively on introductory issues concerning integrated marketing communication as both a communication device and as a profession.