9780745647166 - organizational rhetoric (key themes in organizational communication, band 1) von conrad, charles (19 Ergebnisse)
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Hardback. Zustand: New. Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies… and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoric--the strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoricmines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change.
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Hardcover. Zustand: new. Hardcover. Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths abo…ut economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoric--the strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoricmines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change. * An introduction to the ways organizations use rhetoric - a key topic for the field of organizational communication. * Designed as part of the Polity Organizational Communication series to be adopted on courses in conjunction with broader texts. * Written by one of the most prominent scholars in the area. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Zustand: New. * An introduction to the ways organizations use rhetoric - a key topic for the field of organizational communication. * Designed as part of the Polity Organizational Communication series to be adopted on courses in conjunction with broader texts. * Written by one of the most prominent scholars in the area. Series:…Polity Key Themes in Organizational Communication. Num Pages: 208 pages, Illustrations. BIC Classification: JFC; KJU. Category: (P) Professional & Vocational. Dimension: 216 x 153 x 26. Weight in Grams: 500. . 2011. 1st Edition. Hardcover. . . . .
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Zustand: New. * An introduction to the ways organizations use rhetoric - a key topic for the field of organizational communication. * Designed as part of the Polity Organizational Communication series to be adopted on courses in conjunction with broader texts. * Written by one of the most prominent scholars in the area. Series:…Polity Key Themes in Organizational Communication. Num Pages: 208 pages, Illustrations. BIC Classification: JFC; KJU. Category: (P) Professional & Vocational. Dimension: 216 x 153 x 26. Weight in Grams: 500. . 2011. 1st Edition. Hardcover. . . . . Books ship from the US and Ireland.
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Hardback. Zustand: New. Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies… and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoric--the strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoricmines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change.
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Hardcover. Zustand: new. Hardcover. Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths abo…ut economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoric--the strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoricmines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change. * An introduction to the ways organizations use rhetoric - a key topic for the field of organizational communication. * Designed as part of the Polity Organizational Communication series to be adopted on courses in conjunction with broader texts. * Written by one of the most prominent scholars in the area. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
