Isbn: 9781032561462 - gender and popular visual culture in india: 'benevolent' sexism and disguised discrimination (13 Ergebnisse)

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Paperback. Zustand: new. Paperback. Perhaps, male-mindedness seems to have adapted to changing-contemporary circumstances to become more covert and conspiratorial. Sexist suggestionsthrough objectification and substantiated subordinationfor instance, may have been explicit in Indian media a decade earlier. But in the contemporary times of online social media and vociferous feminism, such openness of unfairness against women in the media will, more often than not, be met with strife and unpalatable backlash - fearing which blatant prejudice is prudently steered clear of. It is, hence, understandable that patriarchy, to sustain itself as a culture, has adapted to become more benevolent in an increasingly hostile environment. To identify such sly and stealthy sexism embedded in media content, one may need a reconfigured grasp of contemporary feminist issues and an altered nuance for isolation and identification of discriminatory depictions. This book exposes redefined and hidden sexism that predominates the popular visual culture of India - particularly investigating mass and new media representations that are a prime part of and have a domineering effect on the ensemble of popular visual culture - and characterises contemporary feminist movements. It binds a collection of contemporary Indian case studies of sexism and feminism encompassing communication media such as print, cinema, television, Web series and social media. There is a lack of book titles that study media sexism in the present times, and the proposed book aims to explore an unexplored area that is of social and scholarly importance. This book highlights the duality of media platforms: while media is a critical tool associated with fourth-wave feminism, they still remain to be a deterrent to the development of women engendering inherent and age-old patriarchal notions. This book will be an eye-opener to the general readers about benevolent sexism and train them to identify sexism hidden in seemingly pro-women media representations. With attention to various forms of media, from Bollywood cinema and soap opera to web platforms and social media, this book critically examines visual media in India as a propagator of hidden sexism, even in apparently feminist portrayals. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Francis Philip Barclay is a faculty member in the Department of Media and Communication, School of Communication, Central University of Tamil Nadu, India. With a background in journalism, news art and political cartooning, Dr Barclay is also an ac. …