9781108486743 - research methods in business studies von ghauri, pervez (university of birmingham); gronhaug, kjell (norwegian school of economics and business administration, bergen-sandviken); strange, roger (university of sussex) (10 Ergebnisse)

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Hardcover. Zustand: Brand New. 5th edition. 327 pages. 9.75x6.75x1.00 inches. In Stock.

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Hardcover. Zustand: new. Hardcover. This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers to the most appropriate research design for particular questions. Furthermore, the authors provide instructions on how to write reports and dissertations in a clearly structured and concise style. Now in its fifth edition, this popular textbook includes new and dedicated chapters on data collection for qualitative research, qualitative data analysis, data collection for quantitative research, multiple regression, and additional methods of quantitative analysis. Cases and examples have been updated throughout, increasing the applicability of these research methods across various situations. This accessible guide provides clear and practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Advanced undergraduate and postgraduate students will find it an indispensable aid when writing reports and dissertations. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. This accessible guide provides clear and practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Advanced undergraduate and postgraduate students will find it a.…

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