9781528107105 - the talking machine world, 1921, vol. 17 (classic reprint) von spillane, j. b. (3 Ergebnisse)
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Paperback. Zustand: New. Print on Demand. This book revolutionizes the approach to advertising and emphasizes the need for creativity and originality in advertisement to differentiate from competitors. It explains the ineffective nature of traditional advertising methods and stresses that every advertisement should be unique and… target specific audiences. The author, an advertising expert, provides guidance on the creation of effective advertisements by understanding the target audience, their needs, and desires. The book discusses the importance of concise, easy-to-understand language and eliminating unnecessary details. It delves into the concept of advertisement variety and highlights the significance of avoiding repetition to enhance memorability and persuasion. By following the principles outlined in this book, advertisers can significantly improve their advertising campaigns and achieve greater success. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.
