Isbn: 9781606504789 - business fundamentals for engineering managers (engineering management collection) (22 Ergebnisse)

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Taschenbuch. Zustand: Neu. Business Fundamentals for Engineering Managers | C. M. Chang | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2014 | Momentum Press | EAN 9781606504789 | Verantwortliche Person für die EU: Mare Nostrum Group B.V., Doelen 72, 4831 GR BREDA, NIEDERLANDE, gpsr[at]mare-nostrum[dot]co[dot]uk | Anbieter: preigu. …

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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Engineering managers and professionals make a long and lasting impact in the industry by regularly developing technology-based projects, as related to new product development, new service innovation or efficiency-centered process improvement, or both-to create strategic differentiation and operational excellence for their employers. They need certain business fundamentals that enable them to make decisions, based on both technologyand business perspectives, leading to new or improved product or service offerings, which are technically feasible, economically viable, marketplace acceptable, and customer enlightening. This book consists of three sets of business fundamentals. The chapter ''Cost Accounting and Control'' discusses service and product costing, activity-based costing to define overhead expenses, and risk analysis andcost estimation under uncertainty. The chapter ''Financial Accounting and Analysis'' delineates the key financial statements, financial analyses, balanced score card, ratio analysis, and capital asset valuation-including operations, opportunities, and acquisition and mergers. The chapter ''Marketing Management'' reviews marketing functions, marketing forecasting, marketing segmentation, customers, and other factors affecting marketing in making value-adding contributions. The new business vocabulary and useful analysis tools presented will enable engineering managers to become more effective when interacting with senior management, and to prepare themselves for assuming higher-level corporate responsibilities. 260 pp. Englisch.…

Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Engineering managers and professionals make a long and lasting impact in the industry by regularly developing technology-based projects, as related to new product development, new service innovation or efficiency-centered process improvement, or both-to create strategic differentiation and operational excellence for their employers. They need certain business fundamentals that enable them to make decisions, based on both technologyand business perspectives, leading to new or improved product or service offerings, which are technically feasible, economically viable, marketplace acceptable, and customer enlightening. This book consists of three sets of business fundamentals. The chapter ''Cost Accounting and Control'' discusses service and product costing, activity-based costing to define overhead expenses, and risk analysis andcost estimation under uncertainty. The chapter ''Financial Accounting and Analysis'' delineates the key financial statements, financial analyses, balanced score card, ratio analysis, and capital asset valuation-including operations, opportunities, and acquisition and mergers. The chapter ''Marketing Management'' reviews marketing functions, marketing forecasting, marketing segmentation, customers, and other factors affecting marketing in making value-adding contributions. The new business vocabulary and useful analysis tools presented will enable engineering managers to become more effective when interacting with senior management, and to prepare themselves for assuming higher-level corporate responsibilities.…

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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. &Uumlber den AutorDr. C.M. Chang, PhD, MBA, PE, is an Adjunct Professor Emeritus at theState University of New York at Buffalo, where he has taught engineeringmanagement for over 25 years and has published numerous research arti.…

Taschenbuch. Zustand: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Engineering managers and professionals make a long and lasting impact in the industry by regularly developing technology-based projects, as related to new product development, new service innovation or efficiency-centered process improvement, or both-to create strategic differentiation and operational excellence for their employers. They need certain business fundamentals that enable them to make decisions, based on both technologyand business perspectives, leading to new or improved product or service offerings, which are technically feasible, economically viable, marketplace acceptable, and customer enlightening.This book consists of three sets of business fundamentals. The chapter'Cost Accounting and Control' discusses service and product costing, activity-based costing to define overhead expenses, and risk analysis andcost estimation under uncertainty. The chapter 'Financial Accounting and Analysis' delineates the key financial statements, financial analyses, balancedscorecard, ratio analysis, and capital asset valuation-including operations, opportunities, and acquisition and mergers. The chapter 'Marketing Management'reviews marketing functions, marketing forecasting, marketing segmentation, customers, and other factors affecting marketing in making value-adding contributions.The new business vocabulary and useful analysis tools presented will enable engineering managers to become more effective when interacting with senior management, and to prepare themselves for assuming higher-level corporate responsibilities.Libri GmbH, Europaallee 1, 36244 Bad Hersfeld 260 pp. Englisch.…