9781911299608 - strategy for a networked world von ramirez, rafael (24 Ergebnisse)
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Paperback. Zustand: New. During the 1980s and 1990s, Richard Normann and his colleagues developed an original approach to strategy, based on seeing value as inherently co-produced in systems. Their 'Value Creating Systems' approach was a strong contrast to the idea of 'competitive advantage' that defined strategy at the time. Th…e approach focuses on the design of the 'offerings' that define relationships among co-producers, and which connect actors in fields which transcend traditional industry borders. In the contemporary networked world, where consumers become co-producers, the ideas Normann and his colleagues developed towards strategy are uniquely effective in explaining and guiding practice.Strategy for a Networked World revisits and further develops these ideas. It is co-authored by two long-standing colleagues of Normann, Rafael Ramírez and Ulf Mannervik, who have successfully applied these ideas to their own consultancy practice. This book provides the theoretical basis for strategies of value co-creation, an accessible methodology and practical guidance, case studies of Facebook and the World Economic Forum, and examples of successful collaborations with organisations such as EDF, Scania, Essity and Shell.Designed to advise strategists and business developers working in uncertain, complex and turbulent contexts, it is suitable both for practitioners and for academics, combining theory and the means to turn it into practice. It will also serve as a valuable contribution to MBA classes and towards the development of more effective business strategies.
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Paperback. Zustand: new. Paperback. During the 1980s and 1990s, Richard Normann and his colleagues developed an original approach to strategy, based on seeing value as inherently co-produced in systems. Their 'Value Creating Systems' approach was a strong contrast to the idea of 'competitive advantage' that defined strategy at t…he time. The approach focuses on the design of the 'offerings' that define relationships among co-producers, and which connect actors in fields which transcend traditional industry borders. In the contemporary networked world, where consumers become co-producers, the ideas Normann and his colleagues developed towards strategy are uniquely effective in explaining and guiding practice.Strategy for a Networked World revisits and further develops these ideas. It is co-authored by two long-standing colleagues of Normann, Rafael Ramirez and Ulf Mannervik, who have successfully applied these ideas to their own consultancy practice. This book provides the theoretical basis for strategies of value co-creation, an accessible methodology and practical guidance, case studies of Facebook and the World Economic Forum, and examples of successful collaborations with organisations such as EDF, Scania, Essity and Shell.Designed to advise strategists and business developers working in uncertain, complex and turbulent contexts, it is suitable both for practitioners and for academics, combining theory and the means to turn it into practice. It will also serve as a valuable contribution to MBA classes and towards the development of more effective business strategies. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Paperback or Softback. Zustand: New. Strategy for a Networked World. Book.
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Paperback. Zustand: new. Paperback. During the 1980s and 1990s, Richard Normann and his colleagues developed an original approach to strategy, based on seeing value as inherently co-produced in systems. Their 'Value Creating Systems' approach was a strong contrast to the idea of 'competitive advantage' that defined strategy at t…he time. The approach focuses on the design of the 'offerings' that define relationships among co-producers, and which connect actors in fields which transcend traditional industry borders. In the contemporary networked world, where consumers become co-producers, the ideas Normann and his colleagues developed towards strategy are uniquely effective in explaining and guiding practice.Strategy for a Networked World revisits and further develops these ideas. It is co-authored by two long-standing colleagues of Normann, Rafael Ramirez and Ulf Mannervik, who have successfully applied these ideas to their own consultancy practice. This book provides the theoretical basis for strategies of value co-creation, an accessible methodology and practical guidance, case studies of Facebook and the World Economic Forum, and examples of successful collaborations with organisations such as EDF, Scania, Essity and Shell.Designed to advise strategists and business developers working in uncertain, complex and turbulent contexts, it is suitable both for practitioners and for academics, combining theory and the means to turn it into practice. It will also serve as a valuable contribution to MBA classes and towards the development of more effective business strategies. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
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Paperback. Zustand: New. During the 1980s and 1990s, Richard Normann and his colleagues developed an original approach to strategy, based on seeing value as inherently co-produced in systems. Their 'Value Creating Systems' approach was a strong contrast to the idea of 'competitive advantage' that defined strategy at the time. Th…e approach focuses on the design of the 'offerings' that define relationships among co-producers, and which connect actors in fields which transcend traditional industry borders. In the contemporary networked world, where consumers become co-producers, the ideas Normann and his colleagues developed towards strategy are uniquely effective in explaining and guiding practice.Strategy for a Networked World revisits and further develops these ideas. It is co-authored by two long-standing colleagues of Normann, Rafael Ramírez and Ulf Mannervik, who have successfully applied these ideas to their own consultancy practice. This book provides the theoretical basis for strategies of value co-creation, an accessible methodology and practical guidance, case studies of Facebook and the World Economic Forum, and examples of successful collaborations with organisations such as EDF, Scania, Essity and Shell.Designed to advise strategists and business developers working in uncertain, complex and turbulent contexts, it is suitable both for practitioners and for academics, combining theory and the means to turn it into practice. It will also serve as a valuable contribution to MBA classes and towards the development of more effective business strategies.
- Softcover
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Paperback / softback. Zustand: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
Strategy For A Networked World
Ramirez, Rafael (Univ Of Oxford, Uk)|Mannervik, Ulf (Univ Of Oxford, Uk & Normannpartners, Sweden)
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextDuring the 1980s and 1990s, Richard Normann and his colleagues developed an original approach to strategy, based on seeing value as inherently co-produced in systems. Their Value Creating Systems approach was… a strong contra.
Weitere Bilder- Softcover
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Taschenbuch. Zustand: Neu. STRATEGY FOR A NETWORKED WORLD | Ramirez Rafael | Taschenbuch | Kartoniert / Broschiert | Englisch | 2016 | ICP | EAN 9781911299608 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.
