ISBN: 9783848435944 - designing public awareness communication campaign: environmental public awareness evaluation research (6 Ergebnisse)

Zustand: New.

Taschenbuch. Zustand: Neu. Designing Public Awareness Communication Campaign | Environmental Public Awareness Evaluation Research | Wilson Okaka | Taschenbuch | Englisch | LAP Lambert Academic Publishing | EAN 9783848435944 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.…

Zustand: New. Print on Demand.

Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - 'Designing Public Awareness Communication Campaign' provides 'best practice' approach to evaluation research for developing effective public awareness campaigns. Its five chapters cover introduction, literature review, methods, findings, and conclusions. The aims and objectives of the study were to: Identify the types of media communications used in the public campaigns. Assess the quality of the media messages received by the audiences. Establish the extent of audience exposure to the media messages. Investigate the audiences attitudes and behaviour change by campaigns. Discover the audiences participation in the public awareness campaigns.Evaluate the impacts of the messages in raising awareness on the audiences.The book practical for research and new project development, field work,donors, disciplinarians, NGOs, communicators, trainers, students, library information services, business managers, decision, & policy makers. The explains the main public awareness campaign issues that are related to: policy response to developing effective public awareness campaigns;audience demographics; research; campaign goals; evaluation process; levels of knowledge, awareness, & practice. …

Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Okaka WilsonWilson Okaka is a Ugandan Lecturer/Adjunct Professor, who is dedicated to public policy awareness communication campaigns. His research interests include: curriculum evaluation, networking, renewable energy, environment, . …

Zustand: New. PRINT ON DEMAND.