9787302408871 - 全球营销精要（第2版） (1 Ergebnisse)
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paperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2015-11-1 Publisher: Tsinghua University Press Sven De Hao Linsen series * of this Global Marketing Essentials (2nd Edition) is the essence of the field of global marketing rare ** * for. The book is divided into five parts fourteen chapters. including: determining t…he direction of international; identify target markets; market entry strategies; global marketing program design; implementation and coordination of the global marketing plan. This book conten.
