ISBN: 9787308038515 - 客户关系管理理论与软件/信息管理与信息系统专业核心课程精品教材系列 (1 Ergebnisse)

paperback. Zustand: New. Paperback. Pub Date: 2004 Pages: 288 Language: English Publisher: Zhejiang University Press customer relationship management theory and software involved in the CRM basic theory and implementation of the four-part CRM software. CRM technology and CRM. Customer relationship management CRM basic theoretical part of the system presents the customer life cycle theory. customer value recognition theory and customer loyalty nurture theory three theories. the part of the cohesion editor Chen Minglia.…