Isbn: 9789811219863 - architecting experience (2nd ed): a conversion science handbook (second edition) (advances and opportunities with big data and analytics, band 3) (13 Ergebnisse)

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Hardcover. Zustand: Brand New. 2nd edition. 271 pages. 9.00x6.00x0.75 inches. In Stock.

Zustand: Sehr gut. Zustand: Sehr gut | Seiten: 290 | Sprache: Englisch | Produktart: Bücher | This second edition of Architecting Experience offers actionable insights into the practice of conversion science; the methodological application of strategy, measurement and analysis in pursuit of transactions with consumers produced through the design, development and delivery of content, interfaces and experiences.Whether working as a marketer using content to motivate purchase intent, a maker using interfaces as the conduit to connect directly with consumers, or a publisher seeking to sell consumption of the content itself, success requires approaching these efforts with meaningful data and analytics, clearly developed consumer insights and sound consumer engagement strategies.This edition of Architecting Experience develops the reader's ability to understand, develop and apply the data, insights, planning, technical infrastructure and organizational approach required to reach conversion goals through content and experience delivery.…

Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnThis second edition of Architecting Experience offers actionable insights into the practice of conversion science the methodological application of strategy, measurement and analysis in pursuit of transactions with consumers prod.…

Buch. Zustand: Neu. ARCHITECTING EXPERIENCE (2ND ED) | Wheeler Scot R | Buch | Gebunden | Englisch | 2020 | World Scientific | EAN 9789811219863 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.