ISBN: 9798337334615 - practices, strategies, and emerging trends in marketing for global expansion (8 Ergebnisse)

Zustand: New.

Hardback. Zustand: New.

Hardback. Zustand: New.

HRD. Zustand: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Zustand: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Hardcover. Zustand: new. Hardcover. Businesses face many opportunities and challenges in internationalization. By expanding globally, businesses experience economic growth and increased customer engagement. Using social media and data analytics, businesses personalize their strategies for different customer expectations. Businesses are also likely to receive criticism for their marketing practices and their social impact. It is important for businesses to consider different driving forces, including emotional and cognitive factors, to better strategize and to transform their marketing practices. Practices, Strategies, and Emerging Trends in Marketing for Global Expansion explores the complexities of international marketing, offering a comprehensive analysis of key strategies, theoretical models, and emerging trends in global market expansion. It provides valuable insights into the challenges and opportunities businesses face in internationalization by bridging theory and practice. Covering topics such as social criticism, corporate brand awareness, and small businesses, this book is an excellent resource for business professionals, policymakers, marketing professionals, managers, researchers, academicians, and more. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

Buch. Zustand: Neu. Practices, Strategies, and Emerging Trends in Marketing for Global Expansion | Ricardo Marcão (u. a.) | Buch | Englisch | 2026 | IGI GLOBAL SCIENTIFIC PUBLISHING | EAN 9798337334615 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. …

Buch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Businesses face many opportunities and challenges in internationalization. By expanding globally, businesses experience economic growth and increased customer engagement. Using social media and data analytics, businesses personalize their strategies for different customer expectations. Businesses are also likely to receive criticism for their marketing practices and their social impact. It is important for businesses to consider different driving forces, including emotional and cognitive factors, to better strategize and to transform their marketing practices. Practices, Strategies, and Emerging Trends in Marketing for Global Expansion explores the complexities of international marketing, offering a comprehensive analysis of key strategies, theoretical models, and emerging trends in global market expansion. It provides valuable insights into the challenges and opportunities businesses face in internationalization by bridging theory and practice. Covering topics such as social criticism, corporate brand awareness, and small businesses, this book is an excellent resource for business professionals, policymakers, marketing professionals, managers, researchers, academicians, and more. …