Amphora consulting (32 Ergebnisse)

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Zustand: As New. Unread book in perfect condition.

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Hardback or Cased Book. Zustand: New. Grassroots Strategy: Cultivating B2B Growth from the Ground Up. Book.

Zustand: As New. Unread book in perfect condition.

Zustand: As New. Unread book in perfect condition.

Hardback. Zustand: New.

Zustand: New.

Hardback. Zustand: New.

Zustand: New. In English.

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Hardcover. Zustand: Brand New. 318 pages. 6.00x0.75x9.00 inches. In Stock.

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Buch. Zustand: Neu. Neuware - A powerful yet practical guide to B2B strategic growth, it's like a mini-MBA.Accelerating profitable growth has been one of the long-standing challenges of business executives. Even today, with stock markets booming and M&A activity returning to record levels, organic growth is anemic for many companies. The root cause is a lack of strategy in the organization's thinking, planning, and marketing. Many successful business leaders have built their careers on execution and efficiency but have relatively little experience making the strategic decisions that drive both the top and bottom line. Lean, Six Sigma, and other efficiency-focused methodologies are fantastic at answering questions on how to do things better. Still, they are not suited to answer strategic questions around what they should do and why.Grassroots Strategy conveys what has historically been considered complex concepts in a simple to read and approachable way through stories, case studies, and a little humor. The book provides a framework for finding growth in the sweet spot between market needs and a company's capabilities. Bennett and Fleming present practical tools and principles that can unleash growth potential and prove that the myth that the right strategies must emerge from senior executives, consultants, and mystical seers in an ivory tower is debunked. With the proper training and environment, they can come from almost anywhere in an organization.The entire Grassroots Strategy process is designed to find a business' strategic optimal plan where profitable growth is most likely. Making the right decisions relies on a few critical pieces of information: Market and Customer Needs: What unmet and/or under-met needs exist within the market Differentiation: What do we, or could we do to meet those needs uniquely Customer Value: How much is it worth to meet those needs Target Segment: Which potential customers have those needs the most Business Model: What is the best mechanism to serve those needs and make money Everything else in the book is designed to help answer those questions. Throughout these pages, Bennett and Fleming share years of experience and knowledge and take readers from strategy apprentice to journeyman strategic thinker. With diligence and discipline, this process will separate the best growth ideas from the also-rans. And it will enable you to redirect resources and accelerate the best approaches to deliver results more quickly.In the words of two of the many Grassroots Strategy customers, 'Grassroots strategy has created shareholder value in every business that I have led.' And 'Grassroots Strategy is the definitive guide to strategic marketing.'Whatever your situation, this book is a convenient way to share these concepts with all teams and individuals seeking strategic growth. Start working on your business growth now, and enjoy the journey.…

Zustand: New. KlappentextA powerful yet practical guide to B2B strategic growth, it s like a mini-MBA.Accelerating profitable growth has been one of the long-standing challenges of business executives. Even today, with stock markets booming and M&A a.

Paperback. Zustand: New.

Hardback. Zustand: New.

HRD. Zustand: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Zustand: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Zustand: New. Print on Demand.

Zustand: New. Print on Demand.

Zustand: New. PRINT ON DEMAND.

Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Grassroots Strategy Reader is a compilation of all of Amphora Consulting's blog posts from the last four years. This reader supplements our book Grassroots Strategy with additional stories and examples that highlight how we think about business challenges. We cover the key topics from our Grassroots Strategy framework, including customer value, segmentation, value pricing and business model, as well as a few timely subjects not covered in the original book, like strategy in a time of crisis and dealing with corporate culture. We even touch on a few non-business topics as current events (and long plane rides) inspired us. Lastly, we have tried to keep the conversational tone that is our Amphora hallmark, keeping our advice practical and making topics come to life with analogies that range from superheroes to history lessons to the Masai tribe in Africa. Organized by topic, so it is easy to pick up and put down. Please enjoy the journey with us.…