elsevier science feb 2012 (8 Ergebnisse)

Taschenbuch. Zustand: Neu. Neuware - Content is king. and the new kingmaker. and your message needs to align with your model and metrics and other mumbo jumbo, right Whether you're slogging through theory or buzzwords, there's no denying content strategy is coming of age. But what's in it for you And if you're not a content strategist, why should you care Because even if content strategy isn't your job, content's probably your problem-and probably more than you think. You or your business has a message you want to deliver, right You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content. so where's the problem That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists. The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences.

Buch. Zustand: Neu. Neuware - This resource has 464 microscopic pictures, schematic diagrams, and graphs, which show how materials fail, how they are produced to not fail, and how they are designed to perform particular functions to make outstanding products. Findings presented by each illustration are fully explained in the text and labeled.

Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Content is king. and the new kingmaker. and your message needs to align with your model and metrics and other mumbo jumbo, right Whether you're slogging through theory or buzzwords, there's no denying content strategy is coming of age. But what's in it for you And if you're not a content strategist, why should you care Because even if content strategy isn't your job, content's probably your problem-and probably more than you think. You or your business has a message you want to deliver, right You can deliver that message through various channels and content types, from Tweets to testimonials and photo galleries galore, and your audience has just as many ways of engaging with it. So many ways, so much content. so where's the problem That is the problem. And you can measure it in time, creativity, money, lost opportunity, and the sobs you hear equally from creative directors, project managers, and search engine marketing specialists. The solution is content strategy, and this book offers real-world examples and approaches you can adopt, no matter your role on the team. Put content strategy to work for you by gathering this book into your little hands and gobbling up never-before seen case studies from teams at Johns Hopkins Medicine, MINI, Icebreaker, and more. Content Strategy at Work is a book for designers, information architects, copywriters, project managers, and anyone who works with visual or verbal content. It discusses how you can communicate and forge a plan that will enable you, your company, or your client get that message across and foster better user experiences. 184 pp. Englisch.

Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This title critically reviews old and new literature, help to create greater awareness of the disease in the US and helps in the evaluation of certain epidemiological and public health issues. During the first half of the 20th century, Chagas disease was assumed to be absent from the U.S. and considered an exotic disease, until the first two indigenous cases were discovered, almost simultaneously, in Texas, 1955. Since that time four indigenous cases have been documented in several places in the country. Although the disease is still considered uncommon in the US, this disease is not longer an exclusive Latin American illness. Physicians in the US are often unaware of the characteristics of the diseases, and are likely overlooking locally acquired cases. The influx of an estimated 300,000 Latin American immigrants with the Chagas parasite means that there is an urgent need for physicians and public health officials to become aware. 112 pp. Englisch.

Buch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Cyber Attacks, Student Edition, offers a technical, architectural, and management approach to solving the problems of protecting national infrastructure. This approach includes controversial themes such as the deliberate use of deception to trap intruders. This volume thus serves as an attractive framework for a new national strategy for cyber security. A specific set of criteria requirements allows any organization, such as a government agency, to integrate the principles into their local environment. In this edition, each principle is presented as a separate security strategy and illustrated with compelling examples. The book adds 50-75 pages of new material aimed specifically at enhancing the student experience and making it more attractive for instructors teaching courses such as cyber security, information security, digital security, national security, intelligence studies, technology and infrastructure protection. It now also features case studies illustrating actual implementation scenarios of the principles and requirements discussed in the text, along with a host of new pedagogical elements, including chapter outlines, chapter summaries, learning checklists, and a 2-color interior. Furthermore, a new and complete ancillary package includes test bank, lesson plans, PowerPoint slides, case study questions, and more. This text is intended for security practitioners and military personnel as well as for students wishing to become security engineers, network operators, software designers, technology managers, application developers, etc. 336 pp. Englisch.

Buch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -People experiencing disorders in regulation are highly sensitive to stimulation from the environment, emotionally reactive, and have difficulty maintaining an organized and calm life style. They are impulsive, easily frustrated, and as a result make decisions that lead to an overwrought state-or who conversely retreat entirely from the world. This disorder is most likely to accompany diagnoses of bipolar or mood disorder, anxiety, depression, obsessive-compulsive disorder, Asperger's syndrome, eating or sleep disorders, and/or attention deficit disorder. This book instructs therapists how best to treat the dysregulated adult, providing diagnostic checklists, and a chapter by chapter inventory in approaching treatment of dysregulation in a variety of life skills. Informs the therapist how dysregulation relates to multiple disorders Includes clinical observations and case studies Gives the therapist tools and techniques for the client to understand his behavior, reframe problems in a positive way, and take responsibility for behavior change Encompasses sensory integration therapy and mind-body techniques for the therapist to guide the client toward self-calming Emphasis on effective relational dynamics between the client and significant persons in his or her life Separate chapters on how to treat dysregulation effects on multiple behaviors, including mood regulation, behavioral control, inattention, sleep, feeding, and social interactions 518 pp. Englisch.

Buch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Packed with case studies and practical real-world examples, Electricity Marginal Cost Pricing Principles allows regulators, engineers and energy economists to choose the pricing model that best fits their individual market. Written by an author with 13 years of practical experience, the book begins with a clear and rigorous explanation of the theory of efficient pricing and how it impacts investor-owned, publicly-owned, and cooperatively-owned utilities using tried and true methods such as multiple-output, functional form, and multiproduct cost models. The author then moves on to include self-contained chapters on applying estimating cost models, including a cubic cost specification and policy implications while supplying actual data and examples to allow regulators, energy economists, and engineers to get a feel for the methods with which efficient prices are derived in today's challenging electricity market. 366 pp. Englisch.

Buch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Polymer electrolyte membrane fuel cells (PEMFCs) and direct methanol fuel cells (DMFCs) technology are promising forms of low-temperature electrochemical power conversion technologies that operate on hydrogen and methanol respectively. Featuring high electrical efficiency and low operational emissions, they have attracted intense worldwide commercialization research and development efforts. These R&D efforts include a major drive towards improving materials performance, fuel cell operation and durability. In situ characterization is essential to improving performance and extending operational lifetime through providing information necessary to understand how fuel cell materials perform under operational loads.Polymer Electrolyte Membrane and Direct Methanol Fuel Cell Technology, Volume 2 details in situ characterization, including experimental and innovative techniques, used to understand fuel cell operational issues and materials performance. Part I reviews enhanced techniques for characterization of catalyst activities and processes, such as X-ray absorption and scattering, advanced microscopy and electrochemical mass spectrometry. Part II reviews characterization techniques for water and fuel management, including neutron radiography and tomography, magnetic resonance imaging and Raman spectroscopy. Finally, Part III focuses on locally resolved characterization methods, from transient techniques and electrochemical microscopy, to laser-optical methods and synchrotron radiography.With its international team of expert contributors, Polymer electrolyte membrane and direct methanol fuel cell technology will be an invaluable reference for low temperature fuel cell designers and manufacturers, as well as materials science and electrochemistry researchers and academics. Polymer electrolyte membrane and direct methanol fuel cell technology is an invaluable reference for low temperature fuel cell designers and manufacturers, as well as materials science and electrochemistry researchers and academics. 516 pp. Englisch.