EUR 19,49
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In den WarenkorbSoftcover. Zustand: As New. Over the last few years, leasing industry managers have increasingly come to the realization that marketing must form an integral part of their companies' strategies. Markets today change very rapidly and clients are more and more demanding, all of which presents managers with the difficult challenge of prospering in this new environment. Clearly, the time when leasing companies could float along relying exclusively on experience and intuition has passed. On the basis of McKinsey & Company survey material, this book offers an examination of the industry and possible company response strategies. Its authors see the need for active and long-term management of companies' partnerships with their clients and provide approaches to this end. But this book is not only aimed at giving leasing companies the impetus to fully incorporate marketing into their strategies to help them face the future. As a study of the strategic marriage of leasing and marketing, it is also directed at other groups - such as consultants and academics - with an interest in this field. Pieter Klaas Jagersma works in the Amsterdam office of McKinsey&Company, while Toon Sanders is a director in the Eindhoven office of De Lage Landen.
Anbieter: Kloof Booksellers & Scientia Verlag, Amsterdam, Niederlande
EUR 20,95
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In den WarenkorbZustand: very good. Tilburg : Tilburg University Press, 1998. Paperback. xxxiv, 360 pp. Proefschrift Katholieke Universiteit Brabant, Tilburg. Condition : very good copy. ISBN 9789036199681. Keywords : PSYCHOLOGY,
Anbieter: Kloof Booksellers & Scientia Verlag, Amsterdam, Niederlande
EUR 20,95
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In den WarenkorbZustand: very good. Tilburg : Tilburg University Press, 1998. Paperback. vii,219 pp. Condition : very good copy. ISBN 9789036198684. Keywords : SOCIOLOGY,
Anbieter: Kloof Booksellers & Scientia Verlag, Amsterdam, Niederlande
EUR 22,95
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In den WarenkorbZustand: very good. [Tilburg] : Tilburg University Press, 1998. Paperback. x,254 pp. Thesis Katholieke Universiteit Nijmegen. Condition : very good copy. ISBN 9789036196697. Keywords : PHILOSOPHY, philosophy.
Anbieter: Kloof Booksellers & Scientia Verlag, Amsterdam, Niederlande
EUR 26,95
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In den WarenkorbZustand: very good. Tilburg : Tilburg University Press, 1998. Paperback. 288 pp. Thesis Tilburg University. Condition : very good copy. ISBN 9789036196192. Keywords : ECONOMICS,
EUR 95,90
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In den WarenkorbZustand: New.
Anbieter: PBShop.store US, Wood Dale, IL, USA
EUR 91,62
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In den WarenkorbUNK. Zustand: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Anbieter: PBShop.store UK, Fairford, GLOS, Vereinigtes Königreich
EUR 87,62
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In den WarenkorbUNK. Zustand: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.