Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7302257582 ISBN 13: 9787302257585
Sprache: Chinesisch
Anbieter: Goodwill of Silicon Valley, SAN JOSE, CA, USA
EUR 8,79
Währung umrechnenAnzahl: 1 verfügbar
In den WarenkorbZustand: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear.
Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7302255652 ISBN 13: 9787302255659
Sprache: Chinesisch
Anbieter: Goodwill of Silicon Valley, SAN JOSE, CA, USA
EUR 17,59
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In den WarenkorbZustand: acceptable. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Acceptable condition! Any other included accessories are also in Acceptable condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear such as cover tears discoloration, staining, marks, scuffs, etc. All pages intact.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7512105533 ISBN 13: 9787512105539
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 50,00
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 223 Publisher: Tsinghua University. Pub. Date :2011-6-1. Practices of foreign trade documents with the current operation of foreign trade enterprises documents the actual process. in line with the purpose to enhance the professional skills. as close to actual foreign trade. the situational tasks - a letter of credit for the payment of the export trade performance of the contract. the main line. along the actual trajectory of a single settlement system started te.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302249172 ISBN 13: 9787302249177
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 51,80
Währung umrechnenAnzahl: 10 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Pages Number: 263 Publisher: Tsinghua University. Pub. Date :2011-6-1. This book introduces the basic theory of software testing and test technology. and the use of automated testing tools. the book is divided into 11 chapters. Chapter 1 as part of a test basis. mainly on the basic theory of software testing. Section 2-4 to explain the test case design methods. a more comprehensive description of the commonly used test case design methods. Among them. Chapter 3 ibmrationalpurify test tools. Chapter 5 describes the related content and interface test commonly used testing framework junit. hutpunit. htmlunit and so on. Chapters 6 and 7 a systematic introduction to functional testing and performance testing. increased functionality and performance of automated testing tools in practice. the mainstream hp series. ibmralional series of small automated testing tool for a more detailed explanation ocean. Chapters 8 and 9 were introduced localization testing and network interconnection and testing of related content. Chapter 10 and 11 were introduced to build a test environment management technologies and test theories. Book with an increase of more traditional materials useful new content. Book for colleges and universities. vocational colleges. model software institute software engineering. software testing. software and other professional and technical computer-related professional students. both as a software testing course materials. also available in the software development and software testing professional and technical personnel mainly as reference. Contents: Chapter 1 Chapter 2-based software testing black-box use case design methods in Chapter 3 white-box use case design methods in Chapter 4 gray box test case design methods Chapter 5 Chapter 6 Interface Testing Chapter 7 Functional Testing Performance Testing Chapter 8 Chapter 9. localization testing and testing of network interconnection test environment set up Chapter 10 Chapter 11 Appendix a software test management test case template code checks Appendix b Appendix c Appendix Summary of automated testing tools d http status codesFour Satisfaction guaranteed,or money back.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302248958 ISBN 13: 9787302248958
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 54,34
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In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 Jun Pages: 243 Language: English Publisher: Tsinghua University Press of software engineering project training tutorial: Based on Microsoft vsts in a brief review of the software engineering theory and technical methods. introduced vsts-based software process management. and lead students to the actual use of these management tools. Britannica using the atm extension project as a case. Each chapter also comes with classwork and Reflections facilitate teachers and stu.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302255172 ISBN 13: 9787302255178
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 62,82
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In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 279 Publisher: Tsinghua University. Pub. Date :2011-6-1. This book is the author and host countries in the organization. 15 major scientific and technological project Power System Security demonstration project in practice. the use of social development system dynamics. and network information security theory to guide a large number of network and information security experience in engineering practice to succeed. and in the application of engineering theory and.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302257868 ISBN 13: 9787302257868
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 63,20
Währung umrechnenAnzahl: 1 verfügbar
In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 Publisher: Tsinghua University Press Windows Server 2008 network operating system in higher vocational computer science students readership. relatively new to Microsoft's server products - Windows Server 2008 Network The operating system for the application background work process-oriented mode. Windows server network configuration. maintenance and management. This book includes the installation of Windows Server 2008. the basic environment settings. user and group a.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302252122 ISBN 13: 9787302252122
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 101,13
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In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 06 Publisher: Tsinghua University Press Chinese version of the flash cs5 completely self-study manual completely self-study manual flash cs5 drill through 315 instances. more than 430 minutes of video presentation. 600 variety of material effect dedication 700 models of resource material gifts and help over 1800 pictures. proficient in the software to help users in the shortest possible time. Chinese version of the flash cs5 completely self-study manual is divided in.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302252696 ISBN 13: 9787302252696
Sprache: Englisch
Anbieter: liu xing, Nanjing, JS, China
EUR 127,75
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In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 06 Publisher: Tsinghua University Press the WPF programming book (C # 2010 Edition) with regard to understanding net platform. c # language and visual studio development environment for professional developers. in-depth analysis of wpf. Before learning book. do not need to have to use the experience of the previous version wpf. and use the new features the wpf developers can read the beginning of each chapter highlighted the new features wpf. The WPF programming book.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302253161 ISBN 13: 9787302253167
Anbieter: liu xing, Nanjing, JS, China
EUR 53,52
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In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 Jun Publisher: Tsinghua University Press Matlab-based image processing (2nd edition) MATLAB as a tool to explain the basic methods of digital image processing. Total of six chapters. Chapter 1 describes the concept of the image. reads the display method. and using the image to be animated. etc.; Chapter 2 explain the arithmetic operations of the image. the image feature value and singular values. logic operations of the image. as well as the shear of the image. scali.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302254095 ISBN 13: 9787302254096
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 45,74
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In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Pages Number: 199 Publisher: Tsinghua University. Pub. Date :2011-6-1. This book from the modeling. rendering. animation. three-pronged approach. a comprehensive introduction to the basic theory of computer graphics and the latest progress. The book is divided into 12 chapters. the system to explain the basic concepts of computer graphics and related technologies. First introduced the three-dimensional modeling. curves and surfaces. volume rendering. modeling techniques such as triangular mesh. and then explain the global illumination. montecarlo method. radiosity method. image-based rendering. texture. dynamics and motion graphics introduced last generation technology . This book can be used as computer science undergraduates. teaching graduate computer graphics courses. computer graphics can be used as reference workers. Contents: Chapter 1 Contents 1.2 Introduction 1.1 A brief history of research related disciplines 1.3 1.3.1 1.3.2 Computer-aided design and manufacturing art of computer animation visualization in scientific computing 1.3.3 1.3.4 1.4.1 virtual reality graphics 1.4 Graphics Device display graphics processor 1.4.2 Summary 1.4.3 graphical input device Exercises ReferencesFour Satisfaction guaranteed,or money back.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302253277 ISBN 13: 9787302253273
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 46,45
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In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 156 Publisher: Tsinghua University. Pub. Date :2011-6-1. This book is divided into eight chapters. including the basic concepts and basic circuit laws. the basic analysis of resistive circuits. sinusoidal AC circuits. three-phase sinusoidal AC circuit. non-sinusoidal circuit. the circuit transition process of linear time-domain analysis. magnetic. practical skills training. Book from the basic law of the circuit - starting Kirchhoff's law to explain the basic eq.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302252874 ISBN 13: 9787302252870
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 46,45
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 189 Publisher: Tsinghua University. Pub. Date :2011-6-1. This book systematically describes the different theories of international trade. taxes on international trade in ideas and policies. analysis of the basic issues of international trade. taxation and economic impact; Introduction Commodity Description and Coding System of the basic structure and classification of the General Rules. China's current tariff policy. management system and taxable. China's curre.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302252483 ISBN 13: 9787302252481
Anbieter: liu xing, Nanjing, JS, China
EUR 57,84
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In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 298 Publisher: Tsinghua University. Pub. Date :2011-6-1. New Finance and Finance (2nd Edition) fiscal and financial activities in accordance with the basic processes and rules. according to the state in recent years the introduction of a series of financial and financial management policies and systems and provides a systematic introduction to the functions of government finance. revenue. tax. treasury. financial expenditure. the national budget. monetary system.
Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7302249156 ISBN 13: 9787302249153
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 47,17
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 203 Publisher: Tsinghua University. Pub. Date :2011-6-1. This book is visualbasic Programming Guide supporting experimental instructions. the book is divided into four parts. Part 1 for the experimental guidance. design content of 18 experiments. experimental examples selection is reasonable. its content synchronized with the theory of teaching. Each experiment consists of six components. namely: purpose of the experiment. the sample program. reading programs. i.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302247013 ISBN 13: 9787302247012
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 47,88
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In den Warenkorbpaperback. Zustand: New. Pages Number: 213 Publisher: Tsinghua University. Pub. Date :2011-6-1. Data warehouse and data mining. and other computer professionals and computer technology close professional compulsory core curriculum. Data warehouse and data mining technology. a systematic introduction to data warehousing and data mining of the basic concepts. knowledge and basic methods. each data mining methods are detailed descriptions and examples of specific implementation steps. Data warehouse and data mining tech.
Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7512105711 ISBN 13: 9787512105713
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 47,88
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 231 Publisher: Tsinghua University. Pub. Date :2011-6-1. Event Planning is the full use of existing information and resources. to determine changes in the trend of things. a comprehensive concept. design. choose a reasonable and effective programs to achieve the intended objectives. Event Management is a program based on the exhibition exhibition planning activities in all aspects of effective planning. coordination. control and decision-making process. its purp.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302250111 ISBN 13: 9787302250111
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 48,09
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2011-06-01 Pages: 199 Language: Chinese Publisher: Tsinghua University Press Information Title : Multimedia Application Guide Price: 23.00 yuan Author: Publisher : Tsinghua University Press Publication Date : June 2011 the 1st ISBN: 9787302250111 words: Page: 199 Edition : first Edition Binding : Paperback Format: 16 weight : 322 g Editor's Choice multimedia Applications Guide is the general higher education . Eleventh five-Year national planning materials . in the 21st c.Four Satisfaction guaranteed,or money back.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302247803 ISBN 13: 9787302247807
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 49,06
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2011-06-01 Pages: 227 Language: Chinese Publisher: Tsinghua University Press Information Title : C + + object-oriented programming List ( colleges and universities teaching computer science selection algorithm and program design . ) : 25.00 yuan Author : Liu Yonghua editor Publisher: Tsinghua University Press Publication Date :2011-6-1ISBN: 9787302247807 words: 374.000 yards : 227 Edition : 1 Binding: Paperback Folio: 16 weight : Editor's Summary c is a hybrid type of pro.Four Satisfaction guaranteed,or money back.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302238677 ISBN 13: 9787302238676
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 49,06
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2011-06-01 Pages: 244 Language: Chinese Publisher: Tsinghua University Press Information Title : Visual Basic programming language ( University of basic computer education planning materials ) Price: 25.00 yuan Author : Zhou Yuanzhe edited Press : Tsinghua University Press Publication Date :2011-6-1ISBN: 9787302238676 words: 377.000 yards : 244 Edition : 1 Binding: Paperback Folio: 16 weight : Editor Summary The book is divided into 13 chapters. including Visual basic: Ov.Four Satisfaction guaranteed,or money back.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302244014 ISBN 13: 9787302244011
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 49,29
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 229 Publisher: Tsinghua University. Pub. Date :2011-6-1. Book is a comprehensive introduction to the basic theory of computer viruses and the main control techniques. In particular the generation mechanism of computer viruses. parasitic characteristics. mode of transmission. harm is done. prevention and fight against other in-depth analysis and discussion. Book from a computer virus structure. principle. source code and other aspects of the in-depth analysis of .
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302247412 ISBN 13: 9787302247418
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 49,50
Währung umrechnenAnzahl: 1 verfügbar
In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 Jun Pages: 181 Language: Chinese in Publisher: Tsinghua University Press key university computer the professional textbook series: assembly language programming and hands-on guidance Intel 80x86 to CORE microprocessor instruction set and MASM The 6.X main. 16. 32. and 64-bit fixed-point instruction assembly language programming methods. Book is divided into eight chapters. the first seven chapters were about the structure of the basic components of the microprocessor.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302256934 ISBN 13: 9787302256939
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 50,00
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Pages Number: 272 Publisher: Tsinghua University. Pub. Date :2011-6-1. Java-based object-oriented programming tutorial. primarily through the java language to explain the object-oriented technology. The chapter on object-oriented content than the other materials in more detail. and an increase close to the practical problems of integrated application questions. which you can understand how to use java language object-oriented thinking in line with the code. Basic structure of the program in p.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302258228 ISBN 13: 9787302258223
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 50,67
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Paperback. Pub Date :2011-06-01 Pages: 262 Language: Chinese Publisher: Tsinghua University Press Information Title: E-Commerce Law Course ( 2nd Edition ) ( Higher ecommerce professional planning materials ) Price: 25.00 yuan author : Zhang Chu Editor Publisher: Tsinghua University Press Publication Date :2011-6-1ISBN: 9787302258223 words: 422.000 yards : 262 Edition : 2 Binding: Paperback Folio: 32 weight : Editor's Summary This book is for e-commerce undergraduate written to the main line o.Four Satisfaction guaranteed,or money back.
Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7302253900 ISBN 13: 9787302253907
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 50,72
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 203 Publisher: Tsinghua University. Pub. Date :2011-6-1. Wisdom and strategy dilemma described entrepreneurs and senior managers face the dilemma of 10 major strategic issues. and these problems is that each enterprise House and leaders have to face the strategic choice. how to recognize these issues are entrepreneurs and leaders of the biggest confusion is that they can make strategic decisions based epistemology. different understanding of these issues and ans.
Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7302239142 ISBN 13: 9787302239147
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 51,11
Währung umrechnenAnzahl: 1 verfügbar
In den Warenkorbpaperback. Zustand: New. Paperback. Pub Date: 2011 Jun Pages: 208 Language: Chinese in Publisher: Tsinghua University Press AutoCAD is based on the basic theory of artificial intelligence and engineering database. provided with other software interfaces and secondary development environment. application areas a wide range of software platforms. Indoor and outdoor environmental art design: AutoCAD performance in accordance with the basic knowledge of engineering drawings. computer graphics technology. interior and ext.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302243689 ISBN 13: 9787302243687
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 51,43
Währung umrechnenAnzahl: 10 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Pages Number: 275 Publisher: Tsinghua University. Pub. Date :2011-6-1. The book as the core relational database system. the system comprehensive exposition of the basic concepts of database systems. basic principles and application technology. database technology. including an overview of the main content . relational database. relational database standard language sql. relational database design. database protection. network database management system sqlserver2000. c / s database and web database. client development and opening up mainstream database products. database technology development. Database Theory and Application Guide concept clear. informative. focused. chapters will be reasonable. through a wealth of examples to illustrate the theory and practice of database system. Each chapter is rich with exercises to help deepen the ditch by the content understanding of the concept of master and consolidate; and experimental book will provide readers with a combination of theory and practice ways to help the reader from the practical point of view. the contact theory. to better master the content. This book can be used as Undergraduate Computer Science. Information Management and Information System database and related professional courses teaching the book. but also as in database management. small field of information and computer application development for engineers and technical personnel of the self- reference books. Contents: Chapter 1 Overview of Database Systems 1.1 Database System 1.1.1 Basic Concepts 1.1.2 Data management technology database system components 1.1.3 1.1.4 1.2 database technology field of study the structure of the database system database system 1.2.1 database system architecture 1.2.2 1.2.3 database system model structure of the three model structures of the two images 1.2.4 database functions 1.3 data model and data independence of the three world information 1.3.1 1.3.2 1.3 Conceptual Model .3 common data modelFour Satisfaction guaranteed,or money back.
Verlag: Tsinghua University, Pub. Date :2011-6-1, 2011
ISBN 10: 7302253595 ISBN 13: 9787302253594
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 51,43
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Language:Chinese.Pages Number: 270 Publisher: Tsinghua University. Pub. Date :2011-6-1. Computer Application Practical Guide is based on computer-based teaching Ministry of Education Steering Committee 2009 release of computer-based teaching the basic requirements (v2.0-15 ) . combined with application-oriented institutes of university teaching characteristics of computer-based writing new material. Computer Application Practical Guide is divided into eight chapters. including basic computer .
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2011
ISBN 10: 7302255040 ISBN 13: 9787302255048
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 51,43
Währung umrechnenAnzahl: 10 verfügbar
In den Warenkorbpaperback. Zustand: New. Ship out in 2 business day, And Fast shipping, Free Tracking number will be provided after the shipment.Pages Number: 273 Publisher: Tsinghua University. Pub. Date :2011-6-1. Marketing is one based on economic science. behavioral science and modern management theory based on applied science. business management is the core of the professional class curriculum and their study is to meet consumer demand as the center of corporate marketing activities and the regularity of the process. The book has fifteen chapters. the main contents include the formation of modern marketing theory and development. marketing management philosophy of evolution. the classic combination of basic theory and 4p marketing environment on the impact of corporate marketing activities. market buying behavior and market marketing strategies and tactics such as basic knowledge. but also including marketing. engineering. market segmentation. target market selection. market positioning and marketing research and forecasting. and other basic skills and their practical application. This book is in English and bilingual materials. problem-oriented organizations to prepare. and with a wealth of case. case information informative. new topics. through case discussion and case reviews. help readers to more in-depth marketing experience theory in marketing activities in the guide. This book can serve as institutions of higher education in business administration. marketing. logistics management. information management. accounting. financial management and human resources management and other professional teaching personnel applied the book can also be employed as a learning-related reference information. Contents: part about marketing chapter l production and development of marketing 1.1 production ofmarketing 1.2 development ofmarketing 1.2.1 classica! Schools 1.2.2 management schools 1.2.3 behavior schools 1.3 connot ~ ion and nature ofmarketing 1.3.1 connotation ofmarketing 1.3.2 nature ofmarketing 1.4 research approaches ofmarketing 1.4.1 commodity research approach 1.4.2 functional research approach 1.4.3 institutional research approach 1.4.4 managerial research approachFour Satisfaction guaranteed,or money back.
Verlag: Tsinghua University. Pub. Date :2011-6-1, 2000
ISBN 10: 7302254354 ISBN 13: 9787302254355
Sprache: Chinesisch
Anbieter: liu xing, Nanjing, JS, China
EUR 51,80
Währung umrechnenAnzahl: 3 verfügbar
In den Warenkorbpaperback. Zustand: New. Pages Number: 227 Publisher: Tsinghua University. Pub. Date :2011-6-1. Sql server database theory and application Casebook 11 chapters. including sqlserver2005 security management. t-sql language. database. data tables. constraints. views. stored procedures. triggers. indexes. users permissions. database design. the actual project case studies. Book by a theory of practice and again practice learning cycle. so that readers can learn the theoretical knowledge. while gaining practical experienc.