Wiley mai 2011 (85 Ergebnisse)
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Taschenbuch. Zustand: Neu. Neuware -The fun and friendly guide to the world's most popular online learning management systemModular Object Oriented Dynamic Learning Environment, also known as Moodle, is an online learning management system that creates opportunities for rich interaction between educators and their audience. Howe…ver, the market has been lacking a simple, easy-to-understand guide that covers all the essentials of Moodle-until now. Using straightforward language and an entertaining tone to decipher the intricate world of Moodle, this book provides you with the resources you need to take advantage of all the eLearning and eTraining possibilities that Moodle offers.\* Offers a hands-on approach to learning Moodle, the revolutionary online learning management system\* Uses simple language peppered with good humor to break down the complexities of Moodle into easily digested pieces of information\* Caters to the specific needs of teachers and business trainers by providing the resources they needMoodle For Dummies provides you with the tools you need to acquire a solid understanding of Moodle and start implementing it in your courses. 432 pp. Englisch.
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Taschenbuch. Zustand: Neu. Neuware -The fun and friendly guide to the world's most popular online learning management systemModular Object Oriented Dynamic Learning Environment, also known as Moodle, is an online learning management system that creates opportunities for rich interaction between educators and their audience. Howe…ver, the market has been lacking a simple, easy-to-understand guide that covers all the essentials of Moodle-until now. Using straightforward language and an entertaining tone to decipher the intricate world of Moodle, this book provides you with the resources you need to take advantage of all the eLearning and eTraining possibilities that Moodle offers.\* Offers a hands-on approach to learning Moodle, the revolutionary online learning management system\* Uses simple language peppered with good humor to break down the complexities of Moodle into easily digested pieces of information\* Caters to the specific needs of teachers and business trainers by providing the resources they needMoodle For Dummies provides you with the tools you need to acquire a solid understanding of Moodle and start implementing it in your courses. 432 pp. Englisch.
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Taschenbuch. Zustand: Neu. Neuware -Stop noodling, start Moodling.
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Buch. Zustand: Neu. Neuware - The idea was simple: pack a suitcase, go to another city where you have no connections and try to find a job, anonymously. That was the idea that took Florence Aubenas - one of France's mostaccomplished undercover journalists - on a journey into the worst recession since the Great Depression.Day aft…er day she searched for work, one unemployed worker among others, with no special skills or qualifications. She immersed herself in the crowd of job seekers, going from one employment office toanother, eventually managing to cobble together a few hours working as a night cleaner on a ferry that crossed the English Channel.For many people the global financial crisis seems real enough but remote from their daily lives. They have little sense of what it really means to be unemployed in the midst of a recession. Florence Aubenas was determined to find out. This book is the story of herjourney.The Night Cleaner became an instant number one bestseller in France and has subsequently become a bestseller in many countries throughout the world. Better than any academic treatise on the topic, this book shows what recession means today.
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Taschenbuch. Zustand: Neu. Neuware - In any career in business, chances are that the time will come when someone will ask you to do a strategy for something. Too often, this will be a cue for stress at work and sleepless nights. What You Need to Know about Strategy shows that it doesn't have to be like this. Taking you step-by-s…tep through the basics of what you need to know to come up with a great strategy, it shows: - That getting the right answers depends on asking the right questions - Why priorities matter - How to map out your internal and external situation - How to deal with uncertainty - How to make tough choices - What your brain does while you're doing strategy By cutting out the theory, and focusing on the things you need to know and do to come up with a killer strategy, this book means that you never need to panic again.
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Taschenbuch. Zustand: Neu. Neuware - Answers to one of the most important decision a family can make This groundbreaking book offers answers to crucial questions that have a large impact on family success and well-being. The author has been researching and treating couples for more than twenty years, addressing such critical iss…ues as: When should you have kids How many and why Can you afford a family What's the best interval between children's birth in a family How does your work life influence how many kids to have What's the impact of divorce, remarriage and blended families on the decision to have more kids How does your family of origin,ethnicity, race, culture, and sexual preference influence the choices you have regarding these questions ofnumber and spacing of childbirths. - Filled with common sense advice for the dilemmas most couples grapple with when starting a family - Based on solid research from a noted family therapist - Alan Singer has appeared on the Fox Morning News and MSNBC as well as being quoted in USA Today and The Huffington Post Invaluable and fascinating, the book includes a wealth of self-tests that helps individuals to customize their own decision making based on their unique background and current situation.
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Taschenbuch. Zustand: Neu. Neuware -The third edition of the best-selling book Diagnosing and Changing Organizational Culture offers a proven framework and methodology for helping managers and their organizations carefully analyze and alter their fundamental culture. This book contains validated instruments for diagnosing organi…zational culture and management competency, a theoretical framework for understanding organizational culture, and a systematic strategy for changing organizational culture and personal behavior.Designed to be a hands-on resource, the book includes a wealth of instruments that leaders can use to plot their organization's culture profile. Diagnosing and Changing Organizational Culture includes a management competency assessment instrument to help facilitate personal change in order to effectively support culture change. The book can also serve as an information source for explaining a robust framework of culture types. The Competing Values Framework is probably the most frequently applied framework in the world for assessing culture, and it has proved to be very useful to a variety of companies in clarifying the culture change process, as well as instigating significant managerial leadership improvement.Filled with new examples and a step-by-step formula for organizational change, this thoroughly revised third edition also contains a downloadable online version of the Management Skills Assessment Instrument and the Organizational Culture Assessment Instrument. Englisch.
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Taschenbuch. Zustand: Neu. Neuware -The third edition of the best-selling book Diagnosing and Changing Organizational Culture offers a proven framework and methodology for helping managers and their organizations carefully analyze and alter their fundamental culture. This book contains validated instruments for diagnosing organi…zational culture and management competency, a theoretical framework for understanding organizational culture, and a systematic strategy for changing organizational culture and personal behavior.Designed to be a hands-on resource, the book includes a wealth of instruments that leaders can use to plot their organization's culture profile. Diagnosing and Changing Organizational Culture includes a management competency assessment instrument to help facilitate personal change in order to effectively support culture change. The book can also serve as an information source for explaining a robust framework of culture types. The Competing Values Framework is probably the most frequently applied framework in the world for assessing culture, and it has proved to be very useful to a variety of companies in clarifying the culture change process, as well as instigating significant managerial leadership improvement.Filled with new examples and a step-by-step formula for organizational change, this thoroughly revised third edition also contains a downloadable online version of the Management Skills Assessment Instrument and the Organizational Culture Assessment Instrument. Englisch.
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Taschenbuch. Zustand: Neu. Neuware -The Third Edition of this key resource provides a means of understanding and changing organizational culture in order to make organizations more effective. It provides validated instruments for diagnosing organizational culture and management competency; a theoretical framework (competing valu…es) for understanding organizational culture; and a systematic strategy and methodology for changing organizational culture and personal behavior. New edition includes online versions of the MSAI and OCAI assessments and new discussions of the implications of national cultural profiles.
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Taschenbuch. Zustand: Neu. Neuware - REVISED AND UPDAT ED WITH NEW RESEARCH INTO EQ AND PERSONAL AND CAREER SUCCESSWhat is the formula for success at your job As a spouse A parent A Little League baseball coach or behind the bench of a minor hockey team What does it take to get ahead To separate yourself from the competition To…lead a less stressful and happier existence To be fulfilled in personal and professional pursuits What is the most important dynamic of your makeup Is it your A) intelligence quotient or B) emotional quotient If you picked 'A', you are partly correct. Your intelligence quotient can be a predictor of things such as academic achievement. But your IQ is fixed and unchangeable. The real key to personal and professional growth is your emotional intelligence quotient, which you can nurture and develop by learning more about EQ from the international bestseller The EQ Edge .Authors Steven J. Stein and Howard E. Book show you how the dynamic of emotional intelligence works. By understanding EQ, you can build more meaningful relationships, boost your confidence and optimism, and respond to challenges with enthusiasm-all of which are essential ingredients of success.The EQ Edge offers fascinating-and sometimes surprising-insights into what it takes to be a top law-enforcement officer, lawyer, school principal, student, doctor, dentist or CEO. You will learn what the top EQ factors are across many different kinds of jobs, from business managers and customer service representatives to HR professionals and public servants.The EQ Edge will help you determine which personnel are the right fit for job opportunities and who among your staff are the most promising leaders and drivers of your business. And because all of us have other roles-parent, spouse, caregiver to aging parents, neighbor, friend- The EQ Edge also describes how everyone can be more successful in these relationships.'Finally, a practical and usable guide to what emotional intelligence is all about. This book peels the onion on what EQ really is and teaches the reader to assess their own EQ and how to increase it. This is the holy grail for career success.'- Michael Feiner , Professor, Columbia Graduate School of Business and author of The Feiner Points of Leadership.
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Buch. Zustand: Neu. Neuware - Give your business a successful credit and collections plan with this easy and clear guideOver 100,000 businesses have slow or non-paying customers. Yet very few actually have a workable plan for claiming the missing revenue that results. This book gives you a complete solution and tool set to ensur…e your business maximizes its collections while maintaining an effective, profitable credit plan.You'll discover how to set up an efficient in-house credit policy that not only lets you collect more debts, but also boost sales, increase cash flow, and grow profits. Step-by-step credit management instructions show you how to weed out bad-paying customers, add more good-paying customers, collect on past-due balances, avoid bad debt, and limit credit risk.\* Contains all needed forms to set up and implement an effective credit policy\* Author is a popular columnist for several newspapers and national magazines, and appears regularly in the media as a go-to authority on debtGet Paid enables you to decide what matters most to your business when it comes to billing, payment terms, pricing, cash flow, and more, then set up the systems to meet these goals and increase profitability.
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Buch. Zustand: Neu. Neuware - THE SILENT LANGUAGE OF LEADERS.
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Taschenbuch. Zustand: Neu. Neuware -Stop noodling, start Moodling!Libri GmbH, Europaallee 1, 36244 Bad Hersfeld 432 pp. Englisch.
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Sprache: Englisch
Verlag: Wiley Mai 2011, 2011
Serie: Buch 7 von 9 - Jossey-Bass Leadership Library in Education
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Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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Taschenbuch. Zustand: Neu. Neuware - The essential guidelines for leading effective change in your school From an education expert comes a much-needed resource that gives teacher leaders the strategies and tools they need to improve their practice and assume new leadership roles in their schools. The author outlines the everyday… acts of teacher leadership and shows how to lead effectively through collaboration. The book also contains suggestions for leading change beyond the classroom. - Discusses what works when taking on the role of teacher leader in a school - Contains proven strategies and tools for implementing school change - Includes activities in each chapter that are teacher-tested and can be used by individuals, teams, or larger groups This important resource offers school leaders a much-needed guide for learning how to lead and implement school change.
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Buch. Zustand: Neu. Neuware - A fresh, effective, and enduring way to lead--starting with your next interactionMost leaders feel the inevitable interruptions in their jam-packed days are troublesome. But in TouchPoints, Conant and Norgaard argue that these--and every point of contact with other people--are overlooked opportuniti…es for leaders to increase their impact and promote their organization's strategy and values. Through previously untold stories from Conant's tenure as CEO of Campbell Soup Company and Norgaard's vast consulting experience, the authors show that a leader's impact and legacy are built through hundreds, even thousands, of interactive moments in time. The good news is that anyone can develop 'TouchPoint' mastery by focusing on three essential components: head, heart, and hands.TouchPoints speaks to the theory and craft of leadership, promoting a balanced presence of rational, authentic, active, and wise leadership practices. Leadership mastery in the smallest and otherwise ordinary moments can transform aimless activity in individuals and entropy in organizations into focused energy--one magical moment at a time.
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Buch. Zustand: Neu. Neuware - It's not all about the money; the key to true richesLeo Tolstoy said, 'Nobody knows where the human race is going. The highest wisdom, then, is to know where you are going.' Yet many today chase the false rabbits of success: status, luxury, reputation and material possessions. In the quest to 'have…it all,' our lives often lack real meaning and purpose. Beyond Wealth is the antidote.New York Times bestselling author Alexander Green takes things right down to brass tacks: We are here for a short time. Knowledge is limitless. Therefore, the most critical knowledge is not any particular skill but rather wisdom about 'how to live.' Fortunately, men and women have had several thousand years to think about what it means to live 'the good life.' And the answers found here, from Plato and Aristotle to Mahatma Gandhi and Stephen Hawking, will both surprise and delight you.Beyond Wealth provides insightful commentary on the most important aspects of our lives: love, work, honor, trust, freedom, death, fear, truth, beauty and other timeless issues. The book is both a thought provoking read and the ideal gift, guaranteed to ennoble, uplift and inspire.
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Taschenbuch. Zustand: Neu. Neuware - The fun and friendly guide to the world's most popular online learning management systemModular Object Oriented Dynamic Learning Environment, also known as Moodle, is an online learning management system that creates opportunities for rich interaction between educators and their audience. How…ever, the market has been lacking a simple, easy-to-understand guide that covers all the essentials of Moodle-until now. Using straightforward language and an entertaining tone to decipher the intricate world of Moodle, this book provides you with the resources you need to take advantage of all the eLearning and eTraining possibilities that Moodle offers.\* Offers a hands-on approach to learning Moodle, the revolutionary online learning management system\* Uses simple language peppered with good humor to break down the complexities of Moodle into easily digested pieces of information\* Caters to the specific needs of teachers and business trainers by providing the resources they needMoodle For Dummies provides you with the tools you need to acquire a solid understanding of Moodle and start implementing it in your courses.
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Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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Buch. Zustand: Neu. Neuware - Beating the Odds is the improbable, inspiring autobiography of financial guru Eddie C. Brown, one of the nation's top stock pickers and money managers. It details how Brown skillfully kept Brown Capital Management afloat through the dot-com bust, 9/11 and the Great Recession. Born to a 13-year-old u…nwed mother in the rural South, this African-American investment whiz created a Baltimore-based financial firm that amassed more than $6 Billion under management.Brown delves into the profound heartbreak and disorientation upon the death of his beloved grandmother - who was his surrogate mother -- and recounts how Brown's moonshine-running Uncle Jake subsequently became the dominant adult figure in Brown's life. His unflinchingly honest, easy-to-read memoir details how intellectual curiosity, abiding self-belief, hard work and divine providence helped Brown earn an electrical engineering degree, become an Army officer, and later a civilian IBM engineer. Readers will learn of the strife that ensued when Brown quit IBM to earn an MBA, leading to investment jobs that prepared him to start his own money management company in 1983.
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Taschenbuch. Zustand: Neu. Neuware - A proven program for enhancing students' thinking and comprehension abilities Visible Thinking is a research-based approach to teaching thinking, begun at Harvard's Project Zero, that develops students' thinking dispositions, while at the same time deepening their understanding of the topics…they study. Rather than a set of fixed lessons, Visible Thinking is a varied collection of practices, including thinking routines small sets of questions or a short sequence of steps as well as the documentation of student thinking.Using this process thinking becomes visible as the students'different viewpoints are expressed, documented, discussed and reflected upon. - Helps direct student thinking and structure classroom discussion - Can be applied with students at all grade levels and in all content areas - Includes easy-to-implement classroom strategies The book also directs readers to online videos that demonstrate how Visible Thinking works in real classrooms.
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Anbieter: AHA-BUCH GmbH, Einbeck, DeutschlandAHA-BUCH GmbH
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Buch. Zustand: Neu. Neuware - Candid conversations with top leaders around the world on how they approached pitvotal moments in their careersNo Fear of Failure offers insightful, candid conversations with some of the world's top leaders in business, politics, education, and philanthropy--each giving a first-person account of how… they approached crucial, career defining moments. Gary Burnison, CEO of Korn/Ferry International, the world's largest executive recruiting firm, sits down one-on-one with a highly select and elite corps, and together they openly discuss how they handled (often very publicly) war, economic downturn, corporate turnover, and even retirement. Together these world-class leaders show the risks one must be willing to take, as well as the vision, resilience, and compassion necessary to lead.\* Includes original interviews with Michael Bloomberg, Carlos Slim, Eli Broad, Indra Nooyi, Drew Gilpin Faust, Anne Mulcahy, Vincente Fox, Lt. General Franklin L. 'Buster' Hagenbeck, Coach John McKissick, Liu Chuanzhi, Daniel Vasella, and Olli-Pekka Kallasvuo\* Explores the common traits great leaders exhibit: vision, compassion, resilience, competitiveness, purpose, humility, team-building skills, entrepreneurial spirit, perseverance, self-awareness, empowerment, and being a catalystTaking readers into executive suites, government offices, battlefields, and football fields, No Fear of Failure shows how great leaders make lasting impact.\* #7 New York Times Best Seller (Advice, How-To and Miscellaneous)\* #13 New York Times Best Seller (Hardcover Business)\* #5 Wall Street Journal Best Seller (Hardcover Business)\* #3 USA Today Best Seller (Money)\* #17 Publishers Weekly Best Seller (Hardcover Nonfiction).
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Buch. Zustand: Neu. Neuware - Almost 70% of Americans believe that we are suffering from a crisis of leadership, but rather than asking, why are leaders failing, we need to ask, 'Why aren't we choosing better leaders 'Ever wonder what goes on behind closed board room doors when organizations pick their top leaders It can be a co…ntentious, secretive, even brutal process. Most of our leaders look good on paper--they have charisma, credentials, and confidence--yet they lack the real qualities that are necessary to succeed. In Why Are We Bad at Picking Good Leaders , Cohn and Moran share the same insights and ideas they use to help organizations make better choices. Revealing seven essential attributes of all great leaders, they offer a fresh and powerful evaluation technique anyone can use to assess leader potential.Through dynamic, first-hand accounts from the business world, entertainment, sports, politics, education, and philanthropy, the authors offer the ultimate insider access and reveal how top organizations find and choose the best talent.\* Offers multiple ways to evaluate leaders, and how these 7 leadership attributes combine to create the best (and worst) in leaders\* Features interviews with with Mike Krzyzewski, Coach, 2008 US Men's Olympic Basketball team, Jeff Bezos, CEO of Amazon; George Steinbrenner, Scott Davis, CEO of UPS; Peter Loscher, CEO of Siemens; Toby Cosgrove, CEO, Cleveland Clinic; Hollywood movie directors, and many others\* Includes academic study and field training at institutions such as Harvard, Yale, INSEAD, and IMD for developing future leaders.Fresh and compelling, Why Are We Bad at Picking Good Leaders shows how great leaders can be spotted and why they succeed - and is soon to the definitive resource guide for about choosing better leaders.
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Taschenbuch. Zustand: Neu. Neuware - Teaches students of all ages the basics of phonics with a time-tested, foolproof method This tenth edition of the best-selling book teaches reading using sounds and spelling patterns. These sounds and patterns are introduced one at a time, and slowly built into words, syllables, phrases, and…sentences. Simple step-by-step directions begin every lesson. Although originally designed for K-2 emergent readers, this award-winning book is also successfully being used with adolescent and adult learners, as well as second language learners and students with learning disabilities. Wise and humorous proverbs encourage virtues such as patience, perseverance, honesty, kindness, compassion, courage, and loyalty. - Offers help for all students including those with learning disabilities or very short attention spans - Includes extensive examples, word lists, and practice readings that are 100% decodable - Uses a multisensory method that benefits all learning styles This bestselling, much-loved book offers a complete approach to teaching phonics and reading for a fraction of the cost of other programs.
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EUR 38,00
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Buch. Zustand: Neu. Neuware - Brand New's revolutionary innovation process is a proven road map you can put to work immediately to create successful new products, services, and business models. Written by leading innovation practitioners, and the coauthor of the bestseller Customers for Life, the authors of this tightly focused,… highly entertaining book have nailed the issue perfectly when it comes to successfully introducing anything new.Research shows people like new products and services. Indeed they go out of their way to try to find them. Yet companies are truly terrible at providing new products and services that meet these customers' needs.Why are companies so bad at giving customers what they want Because they lack a simple proven process that makes sure innovation occurs efficiently time after time.No one knows this better than Mike Maddock and his team at Maddock Douglas, the Agency of Innovation,(TM) which has worked closely with more than a quarter of Fortune 100.To solve the innovation paradox, Maddock explains the process his team has used to help the world's best companies and shows you how to\* Find needs and opportunity in the marketplace\* Come up with significant market insights\* Create compelling communication (using the actual words your customers use) to convince people to try your new creationWhat has worked for some of the world's most successful companies, when it comes to innovation, will work for you. Start putting the lessons of Brand New to work for you.before the competition does.
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Taschenbuch. Zustand: Neu. Neuware.
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Buch. Zustand: Neu. Neuware - Drawing on their work on performance management within the 'beyond budgeting' movement over the past ten years, including many interviews and case studies, Jeremy Hope, Peter Bunce and Franz Röösli set out in this book an executive guide to building a new management model based on eight key change m…anagement issues:\* 1. Governance: From rules and budgets to purpose and values\* 2. Success: From fixed targets to relative improvement\* 3. Organization: From centralized functions to customer-oriented teams\* 4. Accountability: From narrow targets to holistic success criteria\* 5. Trust: From central control to local autonomy\* 6. Transparency: From closed information to open book management\* 7. Rewards: From individual incentives to team-based reward\* 8. Risk: From complying with rules to understanding pressure pointsThis book is about rethinking how we manage organizations in a post-industrial, post credit crunch world where innovative management models represent the only remaining source of sustainable competitive advantage.[i] The changes suggested by the authors will enable and encourage a cultural climate change that will help organizations to attract and keep the best people as well as drive continuous innovation and growth.Above all, The CEO's Dilemma is about learning how to change business - based on best practice and innovation drawn from leaders world-wide who have built and managed successful organizations.
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Buch. Zustand: Neu. Neuware - The proven strategies rational investors require for success in an irrational marketWhen the dot-com and real estate bubbles of the 1990s and 2000s burst, few were spared the financial fallout. So, how did an investment advisory firm located in Elkhart, Indiana--one of the cities hit hardest by the…economic downturns--not only survive, but also thrive during the highly contagious speculative pandemics. By remaining rational. In A Decade of Delusions: From Speculative Contagion to the Great Recession, Frank Martin founder of Elkhart, Indiana's Martin Capital Management offers a riveting and real-time insider's look at the two bubbles, and reflects on how investors can remain rational even when markets are anything but.\* Outlines strategies the average investor can use to wade through the endless news, information, and investment advice that bombards them\* Describes the epidemic of market speculation that gradually infects feverish investors\* Details how investors can spare themselves the emotional devastation and accompanying paralysis resulting from shocking financial lossesInvestors are still reeling from the instability in the market. A Decade of Delusions: From Speculative Contagion to the Great Recession provides the information investors need to achieve safety, liquidity, and yield.
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EUR 43,00
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Taschenbuch. Zustand: Neu. Neuware - This book is a clear and concise history of the soul in western philosophy, from Plato to cutting-edge contemporary work in philosophy of mind.\* Packed with arguments for and against a range of different, historically significant philosophies of the soul\* Addresses the essential issues, inc…luding mind-body interaction, the causal closure of the physical world, and the philosophical implications of the brain sciences for the soul's existence\* Includes coverage of theories from key figures, such as Plato, Aquinas, Locke, Hume, and Descartes\* Unique in combining the history of ideas and the development of a powerful case for a non-reductionist, non-materialist account of the soul.
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Taschenbuch. Zustand: Neu. Neuware - Architecture is usually analyzed and taught as a discipline that articulates space and geometry, but the mental impact of architecture arises significantly from its image. Written by distinguished writer and architect Juhani Pallasmaa, this book examines at the image in culture; the nature of… the image and imagination; and the specific characteristics of the artistic image, concluding with the architectural image. The Embodied Image is illustrated with more than 40 paired images, ranging from scientific images to historic artistic and architectural masterpieces, and contemporary architectural and artistic works.
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- Hardcover
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Buch. Zustand: Neu. Neuware - A guide to thinking outside the Wall Street boxPart memoir, part investment strategy guide, Out of the Box and onto Wall Street presents a revolutionary, alternative look at the world of finance. Revealing the essential rules for preserving capital and making long-term profits, the book provides tim…ely observations on the current and future state of the world economy and investment markets, which are sure to be of interest to anyone considering alternative and time proven ways of making money.\* Written by Mark J. Grant, Managing Director of Corporate Syndicate and Structured Products for Southwest Securities, Inc\* Provides observations on the current and future state of the world economy and investment markets\* Offers detailed analysis of investment trends, common investor mistakes, and the simple investment strategies that most people are unaware of\* Designed for professional managers but also applicable for use by individual investors wanting a better understanding of the economy and how to pick smart investments for their own portfolioThis is a must-read for anyone who wants to think about investing outside the Wall Street box.
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Buch. Zustand: Neu. Neuware - Cornell's book contains all of the best practices and hospitality management strategies they teach to their students, so that anyone who needs to utilize hospitality skills in their business can succeed.The book will be divided into four sections:1. Managing Your Career in the Hospitality Industry:…Jobs in the Hospitality Industry require certain knowledge, skills, abilities, and personal characteristics and love of the job for potential to move up the organizational ladder. This section of the books shares Cornell's knowledge of the educational and personal development that has worked to create successful careers in the Hospitality Industry.2. Success at Property Operations: Any successful hospitality operation (hotel or restaurant, chain or independent, low-cost provider or luxury establishment) requires a well-performing individual operation. This section shares the knowledge Cornell's School of Hotel Administration has gained from its studies of all aspects of how an individual business unit can succeed, including aspects of operations, human resources, marketing, and information management.3. Success at the Corporate Office: The requirements for success when managing a chain of establishments are very different than when managing any single property. At the corporate office, you need to choose the right strategy, manage your brand, coordinate information, control costs, and implement the right systems to achieve success at multiple locations simultaneously. This section highlights some of the major areas that require attention to successfully manage a set of properties, and provides guidance as to what research and experience has shown can enhance your likelihood of operating a successful multi-unit company.4. Success as a Business Owner: In this industry, owners receive cash flows by owning hotel, restaurant, and other types of hospitality businesses, by owning the real estate underlying these fixed-location businesses, and by owning both. Simply entering this growth industry presents the opportunity for wealth creation; but competitive market conditions require that owners take well-conceived actions to earn excess returns on their investments. This section of the book informs about the actions available to owners for wealth creation; and, because in many important components of the hospitality industry, control of the business operations have become increasingly separated by contract from ownership of the real estate, the chapters in this section emphasize the profitable actions of hospitality real estate owners who hold the rights to the residual cash flows.





























