The LESI Guide to Licensing Best Practices: Strategic Issues and Contemporary Realities

Goldscheider

ISBN 10: 0471219525 / ISBN 13: 9780471219521

Verlag: Wiley, 2002

Beschreibung

Companies are increasingly looking at ways to make profits from their intellectual property (patents, trademarks, formulas, copyrights, brand names, distributions systems, technologies, etc). Editor(s): Goldscheider, Robert. Num Pages: 528 pages, further reading, index. BIC Classification: 1KBB; KJ; LNR. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 264 x 187 x 35. Weight in Grams: 1140. . 2002. 1st Edition. Hardcover. . . . .

Bestandsnummer des Verkäufers V9780471219521

Bibliografische Details

• Titel: The LESI Guide to Licensing Best Practices: Strategic Issues and Contemporary Realities
• Verlag: Wiley
• Erscheinungsjahr: 2002
• Sprache: Englisch
• ISBN-10: 0471219525
• ISBN-13: 9780471219521
• Einband: Hardcover
• Auflage: 1. Auflage
• Zustand: New

Über diesen Titel

Inhaltsangabe

A definitive resource for professionals in licensing and technology management

In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including:
* Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America
* Technology valuation
* Technology management consulting
* Licensing agreements and strategic partnerships
* The expansion of the licensing profession
* Patent procedures and protection in Europe
* Trade secrets law and intellectual property assets
* Issues in copyright, software, and Web sites
* Trademarks, trade names, and trade dress
* Licensing in the biotechnology industry
* Pharmaceutical licensing
* University licensing trends
* Technology rights that are financial assets and instruments
* IC-based corporate carve-outs
* Licensing and litigation
* ADR

Über die Autorin bzw. den Autor

The Licensing Executives Society was founded in Florida in 1965 as a professional forum for the exchange of ideas and views on the licensing profession. The Society rapidly grew in North America and soon spread to Europe, Asia, and Australia, where new national organizations were established. In the early 1970s, the need to coordinate the global interests of the societies, their members, and their clients inspired the creation of LES International. Today, there are more than 10,000 members in LESI's 27 member societies.