Inhaltsangabe:
An indispensable source for anyone who needs to implement business decisions on time and within budget. In today's ever-fluctuating world, it's not enough to recognize that you and the way you do business need to change. You must know how to make changes quickly, effectively and economically or you are bound to fail. Conner has taken his twenty years of change management experience and written a ground-breaking guide on resilient, successful change. His system focuses on how to change rather than what to change. Business people at all levels now face the major challenge of initiating company-wide reorganization plans, responding quickly to competition, establishing new products and markets, and adapting themselves smoothly to fluctuations in the economy.
Über die Autorin bzw. den Autor:
DARYL CONNER has, in the last twenty-three years, been a consultant, psychologist, researcher and executive. He and his consulting firm (ODR, Inc.) have been written about in such publications as the New York Times and Business Week. He lives in Atlanta, Georgia. ODR, Inc. has served as "change doctor" for clients such as Georgia Pacific, Honeywell, IBM, Levi Strauss, Mobil Oil, AT&T, Chase Manhattan, JC Penney, Pepsi-Cola Company, and numerous organizations and governments in Europe, Latin America, Asia, Australia, South Africa, and the former Soviet Union.
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