B to B Marketing: Creating & Implementing a Successful Business-To-Business Marketing Program

Duffy, Philip G.

ISBN 10: 1557382999 / ISBN 13: 9781557382993

Verlag: Probus Professional Pub, U.S.A., 1992

Beschreibung

Book is clean with no marks or page folds. Bookseller Inventory BS/ME3104.

Bestandsnummer des Verkäufers 003104

Bibliografische Details

• Titel: B to B Marketing: Creating & Implementing a Successful Business-To-Business Marketing Program
• Verlag: Probus Professional Pub, U.S.A.
• Veröffentlichungsdatum: 1992
• Sprache: Englisch
• ISBN-10: 1557382999
• ISBN-13: 9781557382993
• Bindung: Hardcover
• Ausgabe: 1st Edition
• Zustand: Fine
• Zustand des Schutzumschlags: Near Fine
• Verkäuferkataloge:
  • Sold

Über diesen Titel

Inhaltsangabe

Discusses the special demands of the business to business marketing and selling process, with information on designing information systems, analyzing the competition, and forecasting a company's sales