With recent downsizing trends, many seasoned executives have left the workforce, taking with them the knowledge and wisdom gained from years of experience. In this dramatized presentation between mentor and students, a veteran business leader takes two young professionals under his wing to show them how to find the inspiration and the self-understanding they need to forge strong ties with their customers and build their careers.Addressing 15 key issues, Jack Carew gives powerful force to such truths as "Life is one big sales call" "Everybody is selling somebody something", and "To be successful in selling, your beliefs have to become your cause". Carew's twenty years of training in sales techniques for such clients as Coca-Cola, Georgia-Pacific, Andersen Consulting, and International Paper give him the background and the expertise to make these truths come alive for any reader in search of success.

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