Out of Context : A Creative Approach to Strategic Management

Weick, Cynthia Wagner

ISBN 10: 0324274122 / ISBN 13: 9780324274127

Verlag: Cengage South-Western, 2004

Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Bestandsnummer des Verkäufers 426676-6

Inhaltsangabe:

Out of Context complements traditional texts in strategic management rather than substitutes for them. It helps readers to think about strategy conceptually and creatively, not just analytically, with a useful tool to achieve that end. Using metaphor as the principal means to uncover new insights, Wagner Weick has assembled a set of challenging resources. Combining readings from a wide-ranging mix of disciplines sports, science, philosophy, art, and military history with thoughtful introductions and thought-provoking discussion questions. Contributing authors include academics, such as Henry Mintzberg (McGill) and Kathleen Eisenhardt (Stanford), and practitioners, such as Boston Consulting Group founder Bruce Henderson.

Über die Autorin bzw. den Autor: Dr. Cynthia Wagner Weick is Professor of Management at University of the Pacific, in Stockton, California, where she has been a faculty member for over twelve years. She has academic training and industry experience in both business administration and the biological sciences, and has held positions in strategic planning and technology management at Pioneer Hi-Bred International, the United Nations Development Program, and Battelle Columbus Laboratories. She earned her doctorate at the Wharton School, University of Pennsylvania, and her M.S. and B.S. at the Ohio State University.

Bibliografische Details

Titel: Out of Context : A Creative Approach to ...
Verlag: Cengage South-Western
Erscheinungsdatum: 2004
Einband: Softcover
Zustand: Good
Auflage: 1st Edition.