The Animation Business Handbook - Hardcover

Raugust, Karen

Hardcover

ISBN 10: 0312284284 ISBN 13: 9780312284282

Verlag: St Martin's Press, 2004

Inhaltsangabe

Book by Raugust Karen

Über diesen Titel

Reseña del editor:

Today, animation is more prevalent than ever in television, films, videogames, and the Internet. Karen Raugust created a much needed, comprehensive look at the entire business. She shows in detail how a successful animation studio or entrepreneur operates, describes the process of developing an animation property from the concept stage through the finished product, and outlines business methods used to create and sell animated media. Topics covered include: Distribution, sales, and marketing methods; Financing, budgeting, costs, and revenue opportunities; The creation of ancillary entertainment and merchandise; Animation in international markets. The Animation Business Handbook is the essential reference for anyone in or considering entering the animation industry.

Biografía del autor:

Karen Raugust is a freelance licensing consultant and frequent contributor to A"nimation Magazine," in which she also publishes a monthly column. She has written for approximately thirty other magazines, including "Publishers Weekly," "Billboard," and "Variety Jr." She has authored and contributed to a number of trade books on marketing, entertainment, and business. She lives in Minneapolis, MN.

Über diese Auflage

• Verlag: St Martin's Press
• Erscheinungsdatum: 2004
• ISBN 10: 0312284284
• ISBN 13: 9780312284282
• Einband: Tapa dura
• Anzahl der Seiten: 432