Reseña del editor:
Learn how to achieve more breakthrough solutions for your career and personal life. The techniques in Creativity Gateway are based on a sound set of principles distilled from the generally unknown science of creativity. Misconceptions about creativity hinder us from the greater application of this uniquely human capacity. The ability to generate, test, and execute truly imaginative solutions is one of the most valuable skills an individual can develop. Creativity Gateway provides techniques based on sound principles designed to help you discover and apply inventive solutions. These tactics can help you generate and apply more ingenious ideas for business, science, engineering, the arts, and your personal life. These building blocks and techniques will push you beyond the mere generation of ideas toward the implementation of innovative solutions. Supercharging your energy is the first building block or fundamental element for achieving your creative potential. The second is applying a structured process with your whole brain. The next fundamental element is expanding your knowledge base. The final building block for enrichment is boosting your networking competency. Creativity Gateway supplies tips to help you do all these things. These techniques, based on the science of creativity and models from prototypes of imaginative achievement, provide the framework for a personalized development plan suited to your strengths and needs.
Biografía del autor:
Jerry L. Newman holds a doctorate in chemistry/biochemistry. He has been a product innovation leader for over 25 years at companies such as Johnson & Johnson and Johnson Wax. Under his leadership, teams have developed over 60 products worldwide. He holds patents for a number of inventions and has authored numerous scientific papers. He was the leader in developing moisturizing alcohol-based hand sanitizers, demonstrating the effectiveness of this core technology—an idea that challenged conventional thinking. He championed a technology that grew into one of the leading instrument disinfectants used in hospitals around the world and he was instrumental in the development of another innovative antimicrobial technology for catheter sites that became a major weapon in preventing hospital-acquired infections. His high performing teams developed new technologies that were the basis of significant market-changing innovations. Jerry has recently used his experiences to create enhanced productivity solutions for mobile devices and cutting-edge, web-based, educational development methods for companies that hope to become industry leaders of innovation. Trained as a scientist, his passion is creativity. He believes that creativity can greatly enrich the health and lives of individuals, and his mission is to develop extraordinary talent, products, technologies, and organizations.
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