Creating New Clients: Marketing and Selling Professional Services - Softcover

Walker, Kevin; Etc.; Ferguson, Cliff; Denvir, Paul

Softcover

ISBN 10: 0304704261 ISBN 13: 9780304704262

Verlag: Cengage Learning EMEA, 1998

Über diesen Titel

Reseña del editor:

A manual which aims to teach managers how to get the best results when dealing with potential new clients.

Reseña del editor:

Professional people often have few selling skills and feel they should be "above" selling. In today's climate, however, it is crucial for firms to seek new business if they are to survive. This book teaches managers how to get the best results when dealing with potential new clients. The authors have taught senior employees from companies like KPMG, Arthur Anderson, and Deloitte and Touche -- and are widely regarded as being the best in the business.

Über diese Auflage

• Verlag: Cengage Learning EMEA
• Erscheinungsdatum: 1998
• ISBN 10: 0304704261
• ISBN 13: 9780304704262
• Einband: Tapa blanda
• Anzahl der Seiten: 208