Introduction to Graphic Communication (46.65%) - Softcover

Levenson, Harvey R.

Softcover

ISBN 10: 088362589X ISBN 13: 9780883625897

Verlag: Printing Industries Pr, 2007

Inhaltsangabe

Book by Harvey Robert Levenson PhD

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Reseña del editor:

Issues and technologies relative to modern graphic communication profession.

Nota de la solapa:

Graphic communication...everyone’s business Regardless of a person’s field or discipline, graphic communication is practiced everywhere. Introduction to Graphic Communication provides a “snapshot” of the industry’s past, present, and prospects for the future, and it covers new printing and imaging technology issues impacting day-to-day communication of people in all fields of study and occupations. This survey book addresses a wide range of topics dealing with graphic communication—background, concepts, technologies, processes, segments, products, traditional and digital printing, and non-print imaging—that will allow the reader to intelligently understand the industry: · What is graphic communication? · History of printing · History of the Internet and the World Wide Web · Technological transitions and implementing new technology · Industry segments · Paper, ink, toner · Prepress · Printing processes · Postpress and finishing · Telecommunication · Printing industry business practices The book concludes with a special chapter on sustainable graphic communication and corporate responsibility in print by contributing author Donald Carli.

Über diese Auflage

• Verlag: Printing Industries Pr
• Erscheinungsdatum: 2007
• ISBN 10: 088362589X
• ISBN 13: 9780883625897
• Einband: Tapa blanda
• Anzahl der Seiten: 246