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Verlag: Springer, 2008
ISBN 10: 0387782125ISBN 13: 9780387782126
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Buch
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9780387782126.
Verlag: Springer, 2008
ISBN 10: 0387782125ISBN 13: 9780387782126
Anbieter: Better World Books, Mishawaka, IN, USA
Buch Erstausgabe
Zustand: Good. 1st Edition. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: Berlin : Springer US, 2008
ISBN 10: 0387782125ISBN 13: 9780387782126
Anbieter: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Deutschland
Buch Erstausgabe
Gebundene Ausgabe. Zustand: Gut. 1. Ed. XVIII, 526 Seiten; Der Erhaltungszustand des hier angebotenen Werks ist trotz seiner Bibliotheksnutzung sehr sauber. Es befindet sich neben dem Rückenschild lediglich ein Bibliotheksstempel im Buch; ordnungsgemäß entwidmet. In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 1080.
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: GF Books, Inc., Hawthorne, CA, USA
Buch
Zustand: Good. Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting.
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: Book Deals, Tucson, AZ, USA
Buch
Zustand: Fair. Acceptable/Fair condition. Book is worn, but the pages are complete, and the text is legible. Has wear to binding and pages, may be ex-library.
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: Books Unplugged, Amherst, NY, USA
Buch
Zustand: Fair. Buy with confidence! Book is in acceptable condition with wear to the pages, binding, and some marks within.
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: Book Deals, Tucson, AZ, USA
Buch
Zustand: Very Good. Very Good condition. Shows only minor signs of wear, and very minimal markings inside (if any).
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: GF Books, Inc., Hawthorne, CA, USA
Buch
Zustand: Very Good. Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting.
Verlag: Springer International Publishing, 2017
ISBN 10: 3319569392ISBN 13: 9783319569390
Anbieter: moluna, Greven, Deutschland
Buch Print-on-Demand
Gebunden. Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Complete update of 2008 first editionNew chapters on online marketing, social networks, models for customer lifetime value, and behavioral targeting Wierenga is one of the most respected researchers in Marketing ScienceEditors.
Verlag: Springer International Publishing, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: moluna, Greven, Deutschland
Buch Print-on-Demand
Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Complete update of 2008 first editionNew chapters on online marketing, social networks, models for customer lifetime value, and behavioral targeting Wierenga is one of the most respected researchers in Marketing ScienceEditors.
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: GF Books, Inc., Hawthorne, CA, USA
Buch
Zustand: Fine. Book is in Used-LikeNew condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear.
Verlag: Springer, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: Book Deals, Tucson, AZ, USA
Buch
Zustand: Fine. Like New condition. Great condition, but not exactly fully crisp. The book may have been opened and read, but there are no defects to the book, jacket or pages.
Verlag: Springer, 2017
ISBN 10: 3319569392ISBN 13: 9783319569390
Anbieter: Ria Christie Collections, Uxbridge, Vereinigtes Königreich
Buch Print-on-Demand
Zustand: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book.
Verlag: Springer, 2017
ISBN 10: 3319569392ISBN 13: 9783319569390
Anbieter: booksXpress, Bayonne, NJ, USA
Buch
Hardcover. Zustand: new.
Verlag: Springer International Publishing Jul 2017, 2017
ISBN 10: 3319569392ISBN 13: 9783319569390
Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
Buch Print-on-Demand
Buch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodological developments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments. 612 pp. Englisch.
Verlag: Springer International Publishing Aug 2018, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
Buch Print-on-Demand
Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodological developments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments. 612 pp. Englisch.
Verlag: Springer International Publishing, 2017
ISBN 10: 3319569392ISBN 13: 9783319569390
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Buch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodologicaldevelopments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments.
Verlag: Springer International Publishing, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
Buch
Taschenbuch. Zustand: Neu. Druck auf Anfrage Neuware - Printed after ordering - The Second Edition of this bookpresents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodologicaldevelopments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments.
Verlag: Springer International Publishing AG, Cham, 2018
ISBN 10: 3319860410ISBN 13: 9783319860411
Anbieter: CitiRetail, Stevenage, Vereinigtes Königreich
Buch
Paperback. Zustand: new. Paperback. The Second Edition of this book presents the state of the art in this important field. Marketing decision models constitute a core component of the marketing discipline and the area is changing rapidly, not only due to fundamental advances in methodology and model building, but also because of the recent developments in information technology, the Internet and social media. This Handbook contains eighteen chapters that cover the most recent developments of marketing decision models in different domains of marketing. Compared to the previous edition, thirteen chapters are entirely new, while the remaining chapters represent complete updates and extensions of the previous edition. This new edition of the Handbook has chapters on models for substantive marketing problems, such as customer relationship management, customer loyalty management, website design, Internet advertising, social media, and social networks. In addition, it contains chapters on recent methodological developments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. The introductory chapter discusses the main developments of the last decade and discusses perspectives for future developments. In addition, it contains chapters on recent methodological developments that are gaining popularity in the area of marketing decision models, such as structural modeling, learning dynamics, choice modeling, eye-tracking and measurement. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
Verlag: Springer, 2008
ISBN 10: 0387782125ISBN 13: 9780387782126
Anbieter: Book Deals, Tucson, AZ, USA
Buch
Zustand: Good. Good condition. This is the average used book, that has all pages or leaves present, but may include writing. Book may be ex-library with stamps and stickers.