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Verlag: Cengage Learning, 1994
ISBN 10: 0415089840ISBN 13: 9780415089845
Anbieter: Better World Books, Mishawaka, IN, USA
Buch
Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: Cengage Learning, 1994
ISBN 10: 0415089859ISBN 13: 9780415089852
Anbieter: Better World Books, Mishawaka, IN, USA
Buch
Zustand: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects.
Verlag: Cengage Learning, 1994
ISBN 10: 0415089859ISBN 13: 9780415089852
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Buch
Zustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Verlag: Intl Thomson Business Pr, 1994
ISBN 10: 1861522207ISBN 13: 9781861522207
Anbieter: HPB-Red, Dallas, TX, USA
Buch
paperback. Zustand: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!.
Verlag: International Thomson Business P, 1994
ISBN 10: 0415089859ISBN 13: 9780415089852
Anbieter: Kennys Bookstore, Olney, MD, USA
Buch
Zustand: Good. 1994. illustrated edition. Paperback. "508p. Associated Names: Lowe, Robin. Associated Names: Phillips, Chris. PB." Keywords: "Business, Finance & Law - Management - Strategy,Business, Finance & Law - Reference & Education - International,". Not a first edition copy. . . . Books ship from the US and Ireland.
Verlag: International Thomson Business P, 1994
ISBN 10: 0415089859ISBN 13: 9780415089852
Anbieter: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irland
Buch
Zustand: Good. 1994. illustrated edition. Paperback. "508p. Associated Names: Lowe, Robin. Associated Names: Phillips, Chris. PB." Keywords: "Business, Finance & Law - Management - Strategy,Business, Finance & Law - Reference & Education - International,". Not a first edition copy. . . .
Verlag: London Routledge, 1995
ISBN 10: 0415089859ISBN 13: 9780415089852
Anbieter: Tom Coleman, Dingwall, ROSS, Vereinigtes Königreich
Buch
Reprint Softcover. 4to. 10 x 7.5 inches. 508 pages including index. No inscriptions. Fine.
Verlag: Routledge, London, UK, 1994
ISBN 10: 0415089859ISBN 13: 9780415089852
Anbieter: 100POCKETS, Berkeley, CA, USA
Buch Erstausgabe
Paperback. Zustand: Near Fine. First Edition, First Thus. Text/BRAND NEW & Bright. Illustrated soft cover/NF. Textbook. International marketing of both goods and services. Assessment of marketing environment(s) and strategic options, followed by guidance of tactical implementament. Text in 12 chapters, 3 parts. The chapters are: 1, Introduction to International Marketing; 2, The Int'l Trading Environment; 3, Market Considerations in the Int'l Environment; 4, Int'l Marketing Research & Opportunity Analysis; 5, Int'l Marketing Planning & Organisation; 6, Int'l Marketing Strategies; 7, Market Entry Strategies; 8, Int'l Product Management; 9, The Management of Int'l Marketing Communications; 10, The Management of Int;l Distribution & Logistics; 11, Pricing for Int'l Markets; and, 12, Implications for Int'l Marketing Strategies.