Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable?making us predictably irrational.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable?making us predictably irrational.
A marvelous book... thought provoking and highly entertaining."
-Jerome Groopman, New York Times bestselling author of How Doctors Think
"Ariely not only gives us a great read; he also makes us much wiser."
-George Akerlof, 2001 Nobel Laureate in Economics
"Revolutionary."
-New York Times Book Review
Behavioral economist and New York Times bestselling author Dan Ariely offers a much-needed take on the irrational decisions that led to our current economic crisis.
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Taschenbuch. Zustand: Neu. Neuware - The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, and the inspiration for the NBC show The Irrational'A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled.' - Jerome Groopman, New York Times bestselling author of How Doctors Think'Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act, in the marketplace and out. Predictably Irrational will reshape the way you see the world, and yourself, for good.' - James Surowiecki, author of The Wisdom of CrowdsWhy do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we In this revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable-making us predictably irrational. Bestandsnummer des Verkäufers 9780062018205
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Taschenbuch. Zustand: Neu. Neuware -Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin Libri GmbH, Europaallee 1, 36244 Bad Hersfeld 348 pp. Englisch. Bestandsnummer des Verkäufers 9780062018205
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Taschenbuch. Zustand: Neu. Neuware -Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin. Bestandsnummer des Verkäufers 9780062018205
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Taschenbuch. Zustand: Neu. Neuware -The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, and the inspiration for the NBC show The Irrational'A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled.' - Jerome Groopman, New York Times bestselling author of How Doctors Think'Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act, in the marketplace and out. Predictably Irrational will reshape the way you see the world, and yourself, for good.' - James Surowiecki, author of The Wisdom of CrowdsWhy do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we In this revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable-making us predictably irrational. 348 pp. Englisch. Bestandsnummer des Verkäufers 9780062018205
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Zustand: Bueno. : En esta edición revisada y ampliada del exitoso libro de ventas del New York Times, Dan Ariely, economista conductual de la Universidad de Duke, explora las fuerzas ocultas que moldean nuestras decisiones, incluyendo algunas de las causas responsables de la actual crisis económica. Combinando experiencias comunes y experimentos inteligentes con análisis innovadores, Ariely demuestra cómo las expectativas, las emociones, las normas sociales y otras fuerzas invisibles, aparentemente ilógicas, sesgan nuestras capacidades de razonamiento. Lleno de nuevos estudios y respuestas que invitan a la reflexión a las preguntas y comentarios de los lectores, esta edición revisada y ampliada de Predictably Irrational cambiará la forma en que interactuamos con el mundo, desde las pequeñas decisiones que tomamos en nuestras propias vidas hasta las elecciones individuales y colectivas que dan forma a nuestra economía. EAN: 9780062018205 Tipo: Libros Categoría: Negocios y Economía Título: Predictably Irrational Autor: Dan Ariely Editorial: Harper Collins USA Idioma: en Páginas: 400 Formato: tapa blanda. Bestandsnummer des Verkäufers Happ-2025-01-13-a77a79a8
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